SF Data Cloud consultant

Dentsu Aegis Network Ltd.; Pune District; On-site; INR 670,000 - 1,116,000; Part time

Job summary

Merkle in Baner, Pune is seeking a part-time SF Data Cloud Consultant to implement and administer Salesforce Data Cloud, with strong skills in SQL, data integration, and Customer 360. You will create identity resolution frameworks and activation strategies to drive personalized customer experiences.

The role emphasizes API integrations, data governance, and supporting omnichannel marketing initiatives across multiple platforms, in a tight outsourcing setup.

Qualifications

• Hands-on Salesforce Data Cloud implementation and administration.
• Strong SQL proficiency and data modeling knowledge.
• Experience with data integration, APIs and ETL processes.
• Familiarity with Customer 360 concepts and governance.
• Knowledge of omnichannel engagement and personalization.

Responsibilities

• Build identity resolution frameworks and actionable audiences.
• Activate customer data to drive personalization and business outcomes.
• Support omnichannel journeys across Email, SMS, WhatsApp, and push channels.

Skills

Salesforce Data Cloud

SQL

Data integration

Customer 360 concepts

Omnichannel marketing

Tools

Tableau

Power BI

CRM systems

Job description

## SF Data Cloud consultantApply: India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park: Part time: Posted Today: End Date: September 26, 2026 (9 days left to apply): R1131277**Job Description:****Must-Have Skills****Salesforce Data Cloud Expertise*** Hands-on experience with Salesforce Data Cloud implementation and administration.* Strong knowledge of: Data Streams, Data Lake Objects (DLOs), Data Model Objects (DMOs), Identity Resolution, Unified Profiles, Calculated Insights, Audience Segmentation and Activation Targets* AI-driven segmentation, propensity modeling, and Next Best Action use cases.* Predictive audiences for churn, cross-sell, upsell, and customer lifetime value.* Experience integrating with tools like CRM, Marketing Automation, Web, Mobile App, Commerce, and Loyalty data.**Data & Technical Skills*** Strong SQL proficiency.* Understanding of customer data architecture and Customer 360 concepts.* Experience with APIs, ETL processes, and data integrations.* Data validation, troubleshooting, and governance experience.* Familiarity with Tableau, Power BI, or similar analytics tools will be an additional advantage.**Marketing & CX Understanding*** Knowledge of customer journeys, lifecycle marketing, and personalization.* Knowledge and experience supporting omnichannel engagement across Email, SMS, WhatsApp, Push, and Paid Media.**Good-to-Have Skills*** Integration with Google Ads, Meta, DV360, and other activation platforms.* Experience with data lake and data warehouse.* Knowledge of Adobe RT-CDP, Segment, Tealium, or other CDP platforms.* Familiarity with MC Next set-up.**Preferred Certifications*** Salesforce Certified Data Cloud Consultant* Salesforce Marketing Cloud Consultant* Salesforce AI Associate**Ideal Candidate:** A expert who can independently build identity resolution frameworks, create actionable audiences, and activate customer data to drive personalization and business outcomes.**Location:**India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park**Brand:**Merkle**Time Type:**Part time**Contract Type:**Outsourced