SEO Manager (Remote, Full - Time) [HR210]

Smart Working; Sahibzada Ajit Singh Nagar; Remote; INR 3,500,000 - 5,500,000; Full time

Job summary

Smart Working is hiring a Senior SEO Manager with Social Media Experience to own the overall SEO strategy, increase organic visibility, drive qualified traffic and generate leads for a fast-growing UK organisation.

This long-term role blends technical SEO, content marketing, analytics, and AI-assisted optimization (Claude). You will apply GA4, GTM, React and Next.js, and lead YouTube content promotion in a collaborative, flexible environment.

Qualifications

• 5+ years in content marketing and SEO content strategy.

Responsibilities

• Develop and execute the overall SEO strategy.
• Own technical SEO and resolve issues affecting visibility.
• Conduct keyword research, intent analysis and competitor research.
• Improve organic rankings, traffic and leads.
• Develop and execute an SEO-focused content strategy.
• Identify content gaps and improve existing content.
• Manage Google Business Profile and local search visibility.
• Monitor rankings, GA4, GTM, and other SEO KPIs.
• Ensure analytics/tracking configured via GA4 and GTM.
• Build reporting dashboards aligned to business outcomes.
• Use Claude and AI tools to improve productivity.
• Manage tracking, A/B testing and email automation.
• Drive YouTube content promotion as part of role.

Skills

SEO strategy

Content marketing

Keyword research

Competitor analysis

YouTube promotion

React

Next.js

AI tools

Email automation

Social media experience

Tools

Google Analytics/GA4

Google Tag Manager

Job description

About Smart Working

This role is for a substantial, fast-growing and well-respected UK organisation that has hired several Smart Working professionals before. They are well known for investing in their people and offering a progressive and supportive working environment.

Smart Working recruits excellent people to work full-time, remotely and directly for UK businesses on a long-term basis. Once you pass the interview process with Smart Working, you will be introduced to the company, and if selected, you will work directly with them as part of their team.

About the Role

As a Senior SEO Manager with Social Media Experience, you will take ownership of the overall SEO strategy, with a focus on increasing organic visibility, qualified traffic and ultimately leads and revenue. This is a long-term role requiring 5+ years of relevant experience.

The role combines SEO strategy, technical SEO, content marketing, search analysis, analytics, tracking and digital marketing automation. You will also use Claude and other AI tools extensively to improve productivity and automate repetitive SEO and marketing activities.

The working style is balanced between independence and collaboration and between big-picture thinking and attention to detail. The role suits someone highly flexible and adaptive, primarily a creative problem-solver, and comfortable working in a strongly fast-paced environment.

Responsibilities

• Develop and execute the overall SEO strategy.
• Own technical SEO and continuously identify and resolve issues affecting organic visibility.
• Conduct keyword research, search-intent analysis and competitor research.
• Improve organic rankings, qualified organic traffic and ultimately leads/revenue.
• Develop and execute an SEO-focused content strategy.
• Identify content gaps and opportunities and improve existing content.
• Manage and improve Google Business Profile and local search visibility where relevant.
• Monitor Google rankings, Google Search Console, GA4 and other SEO KPIs.
• Ensure analytics and tracking are correctly configured through GA4 and Google Tag Manager (GTM).
• Build useful reporting and dashboards focused on meaningful business outcomes.
• Use Claude and other AI tools extensively to improve productivity and automate repetitive SEO/marketing tasks.
• Manage tracking, A/B testing and email automation.
• Build WhatsApp agents and web agents.
• Drive YouTube content promotion as an essential part of the role.

Requirements

• 5+ years of experience in content marketing and SEO content strategy.
• 5+ years of experience driving Google Search and organic ranking growth.
• 5+ years of experience with Google Analytics/GA4 and Google Tag Manager (GTM).
• 5+ years of experience in keyword research and competitor analysis.
• 4+ years of experience with React and Next.js.
• 5+ years of overall experience, at Senior level.
• YouTube content promotion experience is essential.
• Ability to work in a balanced independent and collaborative manner.
• Ability to balance big-picture thinking with attention to detail.
• A strongly flexible and adaptive working style.
• A primarily creative problem-solving approach.
• Ability to operate effectively in a strongly fast-paced environment.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.