Senior Sales Associate ( Event Tech ) | ( Project Sales )

Dreamcast; Delhi; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Dreamcast in Delhi seeks a senior B2B sales professional to drive new business across corporate, enterprise, and government clients. You will own the full sales cycle from lead generation to proposal, negotiation, and closure, leveraging Event Tech, SaaS, and PaaS solutions.

Ideal candidates have 5–8 years in B2B sales, proven IC success, outbound proficiency, and the ability to navigate complex cycles with multiple stakeholders. Excellent English communication is essential.

Qualifications

• 5–8 years of experience in B2B sales.
• Proven track record as an IC with targets.
• Outbound sales experience and lead generation skills.
• Experience managing complex sales cycles with multiple stakeholders.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Strong written and verbal English communication skills.

Responsibilities

• Drive new business growth by identifying, prospecting, and acquiring corporate, enterprise, and government clients.
• Execute outbound sales strategies including cold calling, email outreach, LinkedIn networking, referrals, and strategic prospecting.
• Own the complete sales cycle from lead generation and qualification to proposal creation, negotiation, and deal closure.
• Understand client requirements and tailor Event Tech, SaaS, and PaaS solutions, including virtual/hybrid event platforms, registration systems, attendee engagement tools, networking solutions, and analytics dashboards.
• Conduct product demonstrations, client presentations, and solution workshops to showcase platform capabilities and business value.
• Develop and maintain strong relationships with key decision-makers, stakeholders, and procurement teams to drive long-term opportunities.
• Generate new opportunities from existing accounts and revive dormant leads to maximize revenue potential.
• Work with Marketing, Product, and Customer Success to ensure customer acquisition, onboarding, and retention.
• Maintain accurate CRM records, sales forecasts, and pipeline reports.
• Monitor industry trends, tenders, and market developments to identify opportunities.
• Participate in industry events to build brand visibility and generate leads.

Skills

Event tech

Event sales

Government project sales

Enterprise sales

Direct sales

SaaS

Virtual events

B2B sales

Hybrid events

PaaS

Tools

CRM

Sales automation

Job description

Key Responsibilities

• Drive new business growth by identifying, prospecting, and acquiring corporate, enterprise, and government clients.
• Execute outbound sales strategies including cold calling, email outreach, LinkedIn networking, referrals, and strategic prospecting.
• Own the complete sales cycle from lead generation and qualification to proposal creation, negotiation, and deal closure.
• Understand client requirements and recommend tailored Event Technology, SaaS, and PaaS solutions, including virtual/hybrid event platforms, registration systems, attendee engagement tools, networking solutions, and analytics dashboards.
• Conduct product demonstrations, client presentations, and solution workshops to effectively showcase platform capabilities and business value.
• Develop and maintain strong relationships with key decision-makers, stakeholders, and procurement teams to drive long‑term business opportunities.
• Generate new opportunities from existing accounts and revive dormant leads to maximize revenue potential.
• Work closely with Marketing, Product, and Customer Success teams to ensure seamless customer acquisition, onboarding, and retention.
• Maintain accurate CRM records, sales forecasts, pipeline reports, and account activity updates.
• Monitor industry trends, competitor activities, government tenders, and market developments to identify new business opportunities.
• Participate in industry events, exhibitions, conferences, and networking forums to build brand visibility and generate leads.

Desired Candidate Profile

• 5–8 years of experience in B2B sales, with at least 3–4 years in Event Technology, SaaS, PaaS, Media Sales, Digital Agency Sales, Network Sales, Virtual Events, or Enterprise Solutions Sales.
• Proven track record as an Individual Contributor (IC) with consistent achievement of sales and revenue targets.
• Strong experience in outbound sales, lead generation, business development, and new client acquisition.
• Experience managing complex sales cycles involving multiple stakeholders and decision-makers.
• Excellent communication, presentation, negotiation, and relationship‑building skills.
• Strong written and verbal English communication skills.
• Ability to independently manage a healthy sales pipeline and multiple opportunities simultaneously.
• Experience working with corporate, enterprise, government, PSU, or public‑sector clients will be a strong advantage.
• Self‑motivated, proactive, target‑driven, and passionate about technology‑led business solutions.
• Comfortable with frequent client interactions, presentations, and business travel when required.

Skills: event tech,event sales,goverment project sales,enterprise sales,direct sales,saas,virtual events,b2b sales,hybrid events,paas,event technology,sales,saas sales