Senior Sales Associate ( Event Tech ) | ( Project Sales ) Job ID: 369741

Dreamcast Digital Works Pvt Ltd; Delhi; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

Dreamcast Digital Works Pvt Ltd in Delhi is seeking a seasoned B2B Sales Manager to drive growth in Event Technology, SaaS, and PaaS for corporate, enterprise, and government clients. You will own end-to-end sales, conduct product demonstrations, and build strategic partnerships with procurement teams.

You will lead outbound campaigns, nurture long-term relationships, and collaborate with Marketing, Product, and Customer Success to ensure seamless onboarding and revenue expansion.

Qualifications

• 5–8 years of experience in B2B sales, with focus on Event Technology, SaaS, PaaS, or related enterprise solutions.
• Proven track record as an Individual Contributor with meeting sales and revenue targets.
• Experience in outbound sales, lead generation, business development, and new client acquisition.
• Experience managing complex sales cycles with multiple stakeholders and decision-makers.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Strong written and verbal English communication skills.

Responsibilities

• Drive new business growth by identifying, prospecting, and acquiring corporate, enterprise, and government clients.
• Execute outbound sales strategies including cold calling, email outreach, LinkedIn networking, referrals, and strategic prospecting.
• Own the complete sales cycle from lead generation and qualification to proposal creation, negotiation, and deal closure.
• Demonstrate and position Event Technology, SaaS, and PaaS solutions to clients, including virtual/hybrid platforms and analytics dashboards.
• Conduct product demonstrations, client presentations, and solution workshops to showcase platform capabilities and business value.
• Build relationships with key decision-makers and procurement teams to drive long-term opportunities.

Skills

B2B sales

Outbound sales

Lead generation

New client acquisition

Complex sales cycles

English communication

Job description

Key Responsibilities

• Drive new business growth by identifying, prospecting, and acquiring corporate, enterprise, and government clients.
• Execute outbound sales strategies including cold calling, email outreach, LinkedIn networking, referrals, and strategic prospecting.
• Own the complete sales cycle from lead generation and qualification to proposal creation, negotiation, and deal closure.
• Understand client requirements and recommend tailored Event Technology, SaaS, and PaaS solutions, including virtual/hybrid event platforms, registration systems, attendee engagement tools, networking solutions, and analytics dashboards.
• Conduct product demonstrations, client presentations, and solution workshops to effectively showcase platform capabilities and business value.
• Develop and maintain strong relationships with key decision-makers, stakeholders, and procurement teams to drive long-term business opportunities.
• Generate new opportunities from existing accounts and revive dormant leads to maximize revenue potential.
• Work closely with Marketing, Product, and Customer Success teams to ensure seamless customer acquisition, onboarding, and retention.
• Maintain accurate CRM records, sales forecasts, pipeline reports, and account activity updates.
• Monitor industry trends, competitor activities, government tenders, and market developments to identify new business opportunities.
• Participate in industry events, exhibitions, conferences, and networking forums to build brand visibility and generate leads.

Desired Candidate Profile

• 5–8 years of experience in B2B sales, with at least 3–4 years in Event Technology, SaaS, PaaS, Media Sales, Digital Agency Sales, Network Sales, Virtual Events, or Enterprise Solutions Sales.
• Proven track record as an Individual Contributor (IC) with consistent achievement of sales and revenue targets.
• Strong experience in outbound sales, lead generation, business development, and new client acquisition.
• Experience managing complex sales cycles involving multiple stakeholders and decision-makers.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Strong written and verbal English communication skills.
• Ability to independently manage a healthy sales pipeline and multiple opportunities simultaneously.
• Experience working with corporate, enterprise, government, PSU, or public‑sector clients will be a strong advantage.
• Self‑motivated, proactive, target‑driven, and passionate about technology‑led business solutions.
• Comfortable with frequent client interactions, presentations, and business travel when required.