Senior Relationship Executive - GL South

Bajaj Finserv Limited; Anantapuram; On-site; INR 800,000 - 1,100,000; Full time

Job summary

Bajaj Finserv Limited is seeking a Branch Manager to lead a team, drive gold loan growth and ensure high-quality customer service at the Anantapuram branch.

The role focuses on operations, field marketing, customer engagement, and strict compliance with company policies while expanding business and managing NPAs. Previous gold loan experience is preferred, with a Bachelor’s degree or higher.

Qualifications

• 4-7 years of relevant experience.
• Bachelor's Degree / Post-graduation Degree preferred.
• Previous experience in gold loan banking, gold loan products, management or client service preferred.

Responsibilities

• Oversee branch operations and profitability.
• Drive field-marketing activities to raise brand visibility.
• Plan and monitor branch marketing to ensure healthy leads and conversions.
• Engage customers for new acquisitions and retention of existing customers.
• Valuate gold ornaments pledged in branch with proper weight and purity checks.
• Safekeeping of pledged securities as joint custodian of vault.
• Maintain NPAs under control through follow-ups on interest collections.
• Hire coach, mentor and train staff; provide timely performance feedback.
• Maintain quality performance and generate branch growth reports.
• Increase gold loan business and cross-sell third-party products (NCDs, gold coins).
• Ensure 100% process compliance in valuation and procedures.

Skills

Gold loan banking

Gold loan products

Valuation appraisal

Vault custody

NPAs control

Field-marketing

Team leadership

Customer engagement

Auditory compliance

Education

Bachelor's degree / Post-graduation

Job description

Job Summary

This position is open with Bajaj finance limited. The Branch manager is a managerial responsibility for providing full leadership and direction to the team of employees in growing business and client base of consumer gold loan. The overall objective of this role is to build customer loyalty and recommend the development of business strategies or initiatives and may include the management of activities by external organizations, and the direct management of individuals.

Responsibilities

• Responsible for overall branch operations, performance profitability of the branch.
• Drive and participate in field-marketing activities of various financial products along with the team to improve brand visibility.
• Plan, conduct, monitor the branch field level marketing activities to ensure health pipeline of leads resulting into business conversion branch growth.
• Focus on customer engagement for new customer acquisitions retainment of old customers.
• Conducting error free valuation appraisal of gold ornaments being pledged in branch with correct weight purity assessment as per company policy and auditory compliance.
• Joint custodian of the Vault with responsibility of safekeeping of pledged securities as per company policies.
• Responsible for keeping NPAs in control through strong follow-ups from the customers for interest collections.
• Hiring, coaching, mentoring and training employees and providing them with timely feedback on their performance.
• Maintaining quality performance of the business, preparing various reports of the same and take necessary actions for growth of business in branch.
• Increase Gold Loan business, plus various other third-party products i.e., NCD's, Gold Coins sale etc.
• Responsible for correct valuation maintenance of 100% process compliance at branch.

Required Qualifications and Experience

• 4-7 years of relevant experience required.
• Bachelor's Degree / Post-graduation Degree preferred.
• Previous experience in gold loan banking, gold loan products, management or client service preferred.
• Consistently demonstrates clear and concise written and verbal communication skills.

Key Skills

• Gold loan banking
• Gold loan products
• Valuation appraisal of gold ornaments
• Vault custody of pledged securities
• NPAs control / collections
• field-marketing
• Team leadership (hiring, coaching, mentoring)
• Customer engagement/acquisition
• Auditory compliance