Senior Performance Marketing Associate

Lyxel&Flamingo (L&F); Gurugram District; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Exposure to diverse industry clients

Collaborative work environment

Freedom to experiment and innovate

Opportunity for career growth

Job summary

Lyxel&Flamingo (L&F) in Gurugram is seeking a Senior Google Ads Associate to lead innovative paid media campaigns across multiple platforms including Google Ads and Bing. In this role, you'll leverage data-driven insights to drive measurable outcomes and optimize client performance.

The ideal candidate will bring 1+ years of Google Ads experience, proficiency in Google Analytics, and advanced Excel skills. Join a dynamic team where creativity meets technology and growth is a shared vision.

Qualifications

• 1+ years of hands-on experience in Google Ads & PPC.
• Strong expertise in Search Engine Marketing (SEM).
• Proficiency in Google Analytics with goal setup and funnel tracking.

Responsibilities

• Plan, execute, and optimize campaigns across Google Ads and Bing.
• Manage budgets efficiently to maximize ROI.
• Set up conversion tracking and generate performance reports.

Skills

Google Ads

PPC

Search Engine Marketing (SEM)

Google Analytics

Excel

Conversion Tracking

Analytical skills

Job description

About the Role:

At Lyxel&Flamingo, we don’t just run ads — we build performance engines that drive measurable growth.

As a Senior Google Ads Associate, you’ll be at the forefront of paid media innovation, crafting high-performing campaigns across Search, Display, YouTube, Shopping, and Bing.

If you are data-driven, ROI-obsessed, and love turning insights into impact — this role is for you.

What You’ll Do:

Performance Marketing & Campaign Execution

• Plan, execute, and optimize campaigns across Google Ads (Search, Display, YouTube, Shopping) and Bing
• Drive measurable outcomes aligned with client KPIs (leads, revenue, ROAS, CPA)
• Understand client business goals and translate them into powerful PPC roadmaps
• Identify new traffic and revenue growth opportunities across desktop & mobile

Keyword Research & Campaign Structuring

• Conduct in-depth keyword research and competitor analysis
• Create well-structured campaigns, ad groups, and landing page mapping
• Ensure strong alignment between ads, keywords, and conversion goals

Budget & ROI Optimization

• Manage budgets efficiently to maximize ROI
• Continuously monitor, test, and refine campaigns for performance improvement

Analytics & Reporting

• Set up conversion tracking, goals, and funnels in Google Analytics
• Generate actionable weekly & monthly performance reports
• Turn data into insights that inform smarter decisions
• Stay ahead of industry trends, algorithm updates, and automation advancements
• Implement fresh ideas and growth experiments

What You Bring

• 1+ years of hands‑on experience in Google Ads & PPC
• Strong expertise in Search Engine Marketing (SEM)
• Proficiency in Google Analytics (goal setup, funnel tracking, attribution)
• Experience with Google Shopping & (optional) Mobile App Campaigns
• Advanced Excel skills for reporting & analysis
• Deep understanding of Conversion Tracking & campaign measurement
• Analytical mindset with strong problem-solving skills

Why Join Lyxel&Flamingo?

At Lyxel&Flamingo, we blend art, design, and technology to build powerful digital growth stories.

We are not just marketers — we are brand transformers.

You’ll get:

• Exposure to diverse industry clients
• A collaborative, creative work environment
• Freedom to experiment and innovate
• Opportunity to grow into a Performance Lead role