Senior Manager-Performance Marketing(Holiday packages)

Cleartrip; Bengaluru; Sur place; INR 1 200 000 - 2 400 000; Plein temps

Résumé du poste

Cleartrip is seeking an experienced Performance Marketer to drive data-driven optimization of marketing channels for the Holidays & Packages division. You will measure, analyze, and optimize campaigns to influence budget allocation and growth.

You will build dashboards, define KPI metrics, and collaborate with creative and marketing teams to test strategies, delivering improvements in ROI and cost per conversion across channels.

Qualifications

• Experience in a quantitative marketing role managing strategy and campaigns.
• Proficient in Meta Ads and Google Ads for remarketing and acquisition.
• Strong analytical skills to derive actionable insights.
• Excellent written and verbal communication.
• Bachelor’s degree in Marketing or a related field.

Responsabilités

• Build, manage and monitor remarketing campaigns across platforms.
• Analyze and optimize campaign performance with data-driven insights.
• Develop dashboards and reporting for easy interpretation.
• Define KPI metrics for performance management.
• Collaborate with creative and marketing teams to test strategies.
• Deliver improvements in ROI and cost per conversion across channels.

Connaissances

Quantitative marketing

Analytical skills

Communication skills

Critical thinking

Creativity

Formation

Bachelor's degree in Marketing or relevant field

Outils

Meta Ads

Google Ads

Campaign testing

Description du poste

We are looking for an experienced and data-driven Performance Marketer to join our

Performance Marketing team. You will be instrumental in measuring, analyzing,

and optimizing the performance of our marketing channels. Your insights will directly

influence strategic marketing decisions, budget allocation, and business growth for

the Holidays & Packages division.

About the Role

• Build, manage and monitor remarketing/acquisition campaigns across various
• Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis
• Effectively communicate complicated analyses by developing easy-to-use reporting and dashboards
• Understand new and relevant KPI metrics requirements for performance management and optimization purposes
• Work with creative and marketing teams to test strategies and innovation
• Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all Channels

Qualifications

• Previous work experience in a quantitative marketing role managing strategy and
• In-platform execution experience setting up campaigns in Meta ads and Google Ads for Remarketing, New Acquisitions and Digital Branding objective with a strong grasp on all campaign types such as Search, Performance-Max, UAC on
• Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized
• Excellent written and verbal communication skills
• Critical thinker and creative
• Bachelor’s degree in Marketing or relevant field