Senior Manager- Marketing

Kokuyo Camlin Ltd; Mumbai; Sur place; INR 600 000 - 900 000; Plein temps

Résumé du poste

Kokuyo Camlin Ltd in Mumbai invites a strategic marketing professional to drive demand for our product category by developing effective marketing and promotional strategies aligned with the company’s plans and profitability goals.

You will oversee communication, product development, pricing, launches, promotional activities, budgeting for advertising, and stakeholder insights, ensuring category performance and informed reporting.

Responsabilités

• Planning and execution of all communication and media.
• Planning and executing product development, pricing and new product launches.
• Managing promotional activity on the category.
• Managing the budget for advertising and promotional items.
• Competitor and customer insights analysis for the category.
• Analysis of relevant financials and reporting.
• Monitor and execution of the category agenda.

Description du poste

Drive demand for the product category by developing effective marketing and promotional strategies for successful management of the category to ensure top and profitability in line with the marketing plans and overall organizational objectives.

Job Duties & Key Responsibilities

1. Duties and Responsibilities - 1. Responsible for planning and execution of all communication and media.
2. 2. Responsible for planning and executing product development, pricing and new product launches.
3. 3. Responsible for managing promotional activity on the category.
4. 4. Responsible for managing the budget for advertising and promotional items.
5. 5. Responsible for competitor and customer insights analysis for the category.
6. 6. Analysis of relevant financials and reporting.
7. 7. Responsible to monitor and execution of the category agenda.