Senior Manager - Direct Sales (Plotted Development)

Krisala Developers; Nagpur District; On-site; INR 2,500,000 - 4,000,000; Full time

Benefits offered by this job

Leadership role

Performance incentives

Fast-track growth

Investor exposure

Job summary

Krisala Developers is seeking a Senior Manager - Direct Sales in India to own revenue streams for plotted development projects. You will lead from lead qualification through site visits, negotiations, and bookings, focusing on high-value clients such as HNIs and NRIs.

You will mentor a sales team, drive strategies to improve conversion, and work with marketing and CRM to optimize performance and deal closures in a fast-paced environment.

Qualifications

• 8–12 years of experience in direct real estate sales or closing high-value projects.
• Proven track record of revenue targets and large-ticket sales closures.
• Strong ability to lead and develop a sales team.

Responsibilities

• Own monthly/quarterly sales targets and drive closures for plotted development projects.
• Manage full sales funnel from lead to booking including site visits and negotiations.
• Monitor site performance, lead quality, and conversion to optimize revenue.
• Collaborate with Presales, Marketing, CRM, and Site Ops to improve conversions.
• Provide market insights to refine pricing, campaigns, and payment plans.

Skills

Direct sales

HNI/NRI handling

Negotiation

Team leadership

Relationship management

Education

Bachelor's degree in Business/Real Estate

Tools

CRM systems (HubSpot/Salesforce)

MS Excel

Job description

We are seeking a Senior Manager - Direct Sales with strong leadership capabilities and a proven track record in high-value real estate closures to drive revenue for our plotted development projects.

Key Responsibilities:

1. Sales Revenue Ownership

• Achieve and exceed monthly and quarterly sales targets through effective site-level conversion and closure.
• Own the complete customer funnel from lead qualification and site visits to negotiations and booking.
• Drive inventory movement across different plot sizes, configurations, and pricing bands.
• Personally handle strategic, high-value, HNI, NRI, and investor-driven enquiries.
• Develop effective closure strategies to maximise revenue and improve conversion ratios.

2. Customer Engagement & Closing

• Personally engage with high-intent customers and investors from enquiry through booking.
• Deliver compelling project presentations and site walkthroughs with a strong focus on investment potential, appreciation, location advantages, and long-term value creation.
• Handle customer objections, negotiations, pricing discussions, and payment plan optimisation.
• Create urgency and compelling deal propositions to accelerate closures.
• Ensure a seamless and high-quality customer experience throughout the sales journey.

3. Site Sales & Conversion Management

• Monitor daily site performance, walk-ins, lead quality, site visits, conversion ratios, bookings, and cancellations.
• Ensure the sales team maintains strong follow-up and maximises conversion from every qualified enquiry.
• Work closely with Presales, Marketing, CRM, and Site Operations teams to improve lead quality and conversion.
• Ensure availability of updated inventory, pricing, schemes, and sales collaterals at the site.

4. Market Intelligence & Sales Strategy

• Monitor competitor projects, pricing, inventory, customer preferences, and market trends.
• Share customer insights and competitive intelligence with the GM Direct Sales to support pricing, positioning, and sales strategy.
• Identify opportunities to improve conversion through targeted campaigns, offers, payment plans, and customer engagement initiatives.

5. CRM, MIS & Process Discipline

• Drive strong CRM discipline across the sales team and ensure timely updates at every stage of the customer journey.
• Track key metrics including leads, site visits, walk-ins, conversion ratios, bookings, revenue, cancellations, and pending closures.
• Ensure accurate daily and weekly sales reporting and complete visibility of the sales funnel to the GM Direct Sales.
• Analyse team and individual performance data to identify gaps and implement corrective actions.

Ideal Candidate Profile:

• 8–12 years of experience in direct sales/closing within real estate, preferably in plotted, villa, premium residential, or investment-focused projects.
• Proven track record of high-value sales closures and consistently achieving revenue targets.
• Strong experience in handling HNI, NRI, investor, and high-ticket customers.
• Demonstrated ability to lead and develop a team of Managers, Deputy Managers, and Executives.
• Strong expertise in negotiation, objection handling, customer conversion, and deal closure.
• Excellent communication, presentation, interpersonal, and stakeholder-management skills.
• Strong understanding of real estate sales cycles, customer psychology, and site-level sales operations.
• Energetic, target-oriented, commercially driven, and comfortable working in a high-velocity sales environment.

What We Offer:

• Leadership role in a high-visibility plotted development vertical with direct revenue ownership.
• Opportunity to lead a high-performing closing team and drive large-ticket transactions.
• Attractive performance-based incentives linked to individual and team achievements.
• Fast-track growth opportunities toward broader sales leadership roles.
• Exposure to a differentiated plotted development portfolio with strong investor appeal and market potential.