Senior Manager- Digital Team

Emcure; Navi Mumbai, Mumbai; On-site; INR 900,000 - 1,700,000; Full time

Job summary

Emcure in Navi Mumbai is seeking a dynamic marketing and sales operations leader to drive revenue growth and optimize performance marketing across marketplaces and e-pharmacies.

You will lead budgeting, forecasting, product strategy input, CRO improvements, and foster strong customer relationships while mentoring the team.

The role emphasizes data-driven decision making, market research, and cross-functional collaboration to enhance visibility and sales.

Responsibilities

• Drive Sales and Consistent Revenue Growth: Develop and execute strategic sales plans to achieve and exceed sales targets.
• Ensure consistent revenue growth and market penetration.
• Identify new business opportunities and optimize sales processes.
• Optimize Performance Marketing Campaigns: Implement and refine data-driven performance marketing strategies.
• Maximize ROI and customer acquisition.
• Accurate Budgeting and Sales Forecasting: Develop precise budgets and forecasts for sales and marketing expenses.
• Ensure financial targets are met and resources are allocated efficiently.
• Enhance Marketplace Presence and Sales: Manage and market products effectively across various platforms (marketplaces, e-pharmacies, health marts, quick commerce).
• Boost visibility and sales.
• Product Strategy & Suggestions: Conduct market research and competitive analysis.
• Inform product strategies, ensure optimal pricing, and enhance the product portfolio.
• Improving CRO (Conversion Rate Optimization) and User Experience: Enhance website usability and design.
• Increase conversion rates and improve overall user satisfaction.
• Enhance Customer Relationships: Develop strategies to improve customer engagement, retention, and satisfaction.
• Strengthen relationships through effective management techniques.
• Team Management & Development: Manage and mentor the team.
• Suggest and implement training and development programs to enhance skills and performance.

Job description

Key Responsibilities:

• 1. Financial Excellence
  • Drive Sales and Consistent Revenue Growth
    • Develop and execute strategic sales plans to achieve and exceed sales targets.
    • Ensure consistent revenue growth and market penetration.
    • Identify new business opportunities and optimize sales processes.
  • Optimize Performance Marketing Campaigns
    • Implement and refine data-driven performance marketing strategies.
    • Maximize ROI and customer acquisition.
  • Accurate Budgeting and Sales Forecasting
    • Develop precise budgets and forecasts for sales and marketing expenses.
    • Ensure financial targets are met and resources are allocated efficiently.
• 2. Operational Excellence
  • Enhance Marketplace Presence and Sales
    • Manage and market products effectively across various platforms (marketplaces, e-pharmacies, health marts, quick commerce).
    • Boost visibility and sales.
  • Product Strategy & Suggestions
    • Conduct market research and competitive analysis.
    • Inform product strategies, ensure optimal pricing, and enhance the product portfolio.
• 3. Quality Excellence
  • Improving CRO (Conversion Rate Optimization) and User Experience
    • Enhance website usability and design.
    • Increase conversion rates and improve overall user satisfaction.
• 4. Customer Excellence
  • Enhance Customer Relationships
    • Develop strategies to improve customer engagement, retention, and satisfaction.
    • Strengthen relationships through effective management techniques.
• 5. Learning & Growth
  • Team Management & Development
    • Manage and mentor the team.
    • Suggest and implement training and development programs to enhance skills and performance.