Senior Lead Generator

Red Apple Technologies; Kolkata District, New Delhi; Presencial; INR 600.000 - 1.200.000; Jornada completa

Descripción de la vacante

Red Apple Technologies in Kolkata seeks a senior B2B Lead Generation specialist to generate at least 30 qualified inquiries per month, targeting IT services and software development prospects globally. You will identify decision-makers, run outreach via LinkedIn, email campaigns, cold calls, and CRM-driven follow-ups, and hand off qualified leads to the Sales team.

MBA or sales qualification is a plus; 5+ years in inside sales or BD; ability to work independently and meet monthly targets.

Formación

• Graduate in any discipline; MBA in Sales/Marketing a plus.
• 5+ years in B2B lead generation or inside sales in IT services/software.
• Strong understanding of B2B sales process and lead qualification.
• Experience engaging senior stakeholders and decision-makers.

Responsabilidades

• Generate minimum 30 qualified B2B inquiries per month across domestic and international markets.
• Identify and approach potential clients and stakeholders; align with service offerings.
• Execute outreach via LinkedIn, email campaigns, cold calling and other channels.
• Generate inquiries for Game Development, Web/Mobile Apps, AR/VR, AI/ML, IoT, Blockchain, etc.
• Qualify prospects and understand initial requirements for potential projects.
• Convert qualified inquiries into scheduled meetings with the Sales team.
• Share client requirements with Sales before meetings and maintain CRM records.
• Monitor progress, share performance updates to Sales Head, and stay within approved offerings.

Conocimientos

B2B lead generation

Sales prospecting

Negotiation

Verbal & written communication

Independent work

Target achievement

Planning & analytics

Educación

Bachelor's degree

MBA (sales/marketing)

Herramientas

LinkedIn Sales Navigator

CRM tools

Email outreach tools

Descripción del empleo

Role & responsibilities

• Generate a minimum of 30 qualified and relevant B2B business Inquiries per month aligned with the company's approved technology service offerings.
• Identify and approach potential clients, business owners, decision-makers and relevant stakeholders across domestic and international markets.
• Execute lead generation activities through LinkedIn, email campaigns, cold calling and other relevant outreach channels.
• Generate business inquiries for services including:
  • Game Development
  • Art & Animation Services
  • Web Application Development
  • Mobile Application Development
  • AR/VR Solutions
  • AI/ML Services
  • I Gaming Services
  • IoT Solutions
  • Blockchain Services
• Qualify prospects by understanding their initial business requirements and potential project needs.
• Convert 100% of qualified Inquiries into scheduled meetings with the Sales team through Zoom, Google Meet, MS Teams or in-person meetings, wherever applicable.
• Share preliminary client requirements and prospect information with the Sales team before scheduled meetings.
• Maintain a structured daily outreach plan covering target industries, geographies, prospect lists and follow-ups.
• Maintain accurate lead and meeting records in the designated CRM or lead-tracking system.
• Monitor monthly lead generation and meeting targets and provide regular performance updates to the Sales Head.
• Identify and segregate Inquiries that fall outside the company's approved service offerings.

Preferred candidate profile

• Graduate in any discipline from a recognized university. MBA or qualification in Sales/Marketing will be an added advantage.
• Minimum 5+ years of experience in B2B Lead Generation, Sales Development, Business Development or Inside Sales, preferably in IT Services or Software Development companies.
• Strong understanding of B2B sales processes, service-based selling, prospecting and lead qualification.
• Proven experience in identifying and engaging business decision-makers and senior stakeholders.
• Experience in generating leads for IT services, SaaS, AI/ML, Game Development, Web/Mobile Application Development, AR/VR or other technology solutions will be preferred.
• Exposure to international markets and global client acquisition will be an advantage.
• Hands-on experience with LinkedIn Sales Navigator, email outreach, cold calling and CRM tools.
• Excellent verbal and written communication skills with strong negotiation, interpersonal and follow-up abilities.
• Ability to work independently, manage daily outreach activities and achieve defined monthly targets.
• Strong planning, analytical skills, consistency and ownership towards business development goals.