Lead Generation Executive

Sandhata Technologies; Bengaluru; Hybrid; INR 600,000 - 900,000; Full time

Job summary

Sandhata Technologies Limited in Bengaluru is seeking a proactive Sales/Business Development professional to drive outbound B2B outreach, generate leads, and nurture opportunities, engaging senior IT leaders and decision-makers.

The role focuses on prospecting, CRM discipline, and collaboration with Sales, Presales, and Marketing teams to optimize campaigns and conversions. A strong communicator with a growth mindset is essential.

Qualifications

• Excellent verbal and written communication skills.
• Confidently communicate with senior business and technology professionals.
• Strong persuasion and objection-handling abilities.

Responsibilities

• Make outbound B2B calls to prospective customers across target industries and geographies.
• Identify potential business opportunities by understanding prospect requirements.
• Engage decision-makers including CXOs and IT leaders and follow up via calls, email and LinkedIn.
• Maintain a healthy pipeline and schedule qualified meetings for Sales/BD teams.
• Build accurate CRM records and daily/weekly lead-generation reports.

Skills

Verbal communication

Written communication

Cold calling

Prospecting

Active listening

Research & analysis

Follow-up & relationship building

Self-motivation & target orientation

Team collaboration

Education

Bachelor's degree

Tools

Zoho CRM

LinkedIn Sales Navigator

ZoomInfo

Apollo

Job description

.Key Responsibilities

1. Cold Calling & Prospecting

• Make outbound B2B calls to prospective customers across target industries and geographies.
• Introduce Sandhata Technologies and communicate our technology capabilities effectively.
• Engage CXOs, Business Heads, IT Heads, Engineering Heads, Digital Transformation Heads and other relevant decision-makers.
• Understand prospect requirements and identify potential business opportunities.
• Handle objections and confidently communicate the value proposition.
• Follow up with prospects through calls, email and LinkedIn.

2. Lead Generation

• Research target companies and identify relevant accounts and decision-makers.
• Generate new leads through cold calling, LinkedIn, Sales Navigator, ZoomInfo, Apollo and other prospecting platforms.
• Qualify leads based on business need, technology environment, budget, authority and potential project timelines.
• Schedule qualified meetings for the Sales / Business Development team.
• Maintain a healthy pipeline of prospects and follow-ups.

3. CRM & Reporting

• Maintain accurate prospect and activity information in Zoho CRM.
• Record calls, conversations, follow-ups, meeting outcomes and next steps.
• Maintain daily and weekly calling and lead-generation reports.
• Ensure timely follow-up on all assigned leads.
• Track prospects from initial contact through meeting qualification.

4. Account Research

• Research target accounts, their business challenges, technology landscape and ongoing initiatives.
• Identify potential opportunities related to:
• AI & Agentic AI
• Hyper-Automation / RPA
• Cloud & DevSecOps
• Application Modernization
• Digital Engineering
• Low-Code / No-Code
• Software Testing & Service Virtualization
• IT Staffing / Engineering Services

5. Sales Support

• Work closely with Sales, Presales and Marketing teams to support campaigns.
• Participate in account-based marketing and outbound campaigns.
• Support event follow-ups and convert event contacts into sales conversations.
• Provide feedback on prospect requirements, objections and market trends.

Required Skills

• Excellent verbal and written communication skills.
• Good English communication and conversational skills.
• Confident and comfortable speaking with senior business and technology professionals.
• Strong persuasion, listening and objection-handling skills.
• Ability to conduct effective cold calls without being overly scripted.
• Good research and analytical skills.
• Strong follow-up and relationship‑building skills.
• Target-oriented and self‑motivated.
• Ability to work independently as well as with the sales team.

Preferred Skills

• Experience in B2B IT / Technology / SaaS / Software Services lead generation.
• Familiarity with CRM tools such as Zoho CRM.
• Experience with LinkedIn Sales Navigator, ZoomInfo, Apollo or similar prospecting tools.
• Understanding of IT services and technology terminology.
• Experience engaging international prospects, particularly UK, US, Europe or Middle East markets.

Key Performance Indicators (KPIs)

• Number of quality outbound calls per day.
• Number of meaningful conversations with prospects.
• New accounts / contacts identified.
• Qualified leads generated.
• Meetings / discovery calls scheduled.
• Meeting-to-opportunity conversion.
• Follow-up completion rate.
• CRM data accuracy and activity tracking.
• Pipeline contribution.

Ideal Candidate

The ideal candidate is someone who:

• Enjoys speaking with new people.
• Is comfortable making high‑volume B2B calls.
• Can handle rejection positively and continue prospecting.
• Has a strong desire to build a career in Sales / Business Development.
• Is curious about technology and willing to learn IT services.
• Is disciplined about follow-ups and CRM updates.
• Is driven by measurable targets and results.

Career Growth

Successful candidates will have the opportunity to grow into roles such as:

Cold Calling Executive Lead Generation Executive Business Development Executive Business Development Manager Account / Sales Manager

Education

Bachelor's degree in any discipline. Candidates with strong communication skills and a passion for sales are encouraged to apply.