Senior Copywriter

Brandmovers India; Mumbai; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Brandmovers India, Mumbai-based creative digital agency, is seeking a Senior Copywriter to craft compelling content across social, web, print and broadcast media. You will translate brand voice into engaging copy and collaborate with an art director to bring campaigns to life.

You should have a passion for storytelling, sharp grammar, and the ability to manage several ideas at once while meeting tight deadlines in a fast-paced environment.

Qualifications

• 4-6 years of copywriting experience.
• Strong storytelling and creative writing skills.
• Ability to translate brand voice into digital content.
• Excellent grammar and attention to detail.
• Capability to multitask and meet deadlines.

Responsibilities

• Conceptualise and write daily content for social networks (Instagram, LinkedIn, Twitter, Facebook).
• Develop content across social posts, stories, reels, and other formats.
• Collaborate with art director to brainstorm and execute campaigns.
• Write clear, persuasive copy for social media, print, web, radio and TV ads.

Skills

Storytelling

Content writing

Multitasking

Attention to detail

Brand voice

Tools

AR filters

AI content generation

Job description

Position

Senior Copywriter

About Brandmovers

Brandmovers is a global creative technology agency network, headquartered in Atlanta with other offices in New York, London and Mumbai.

Brandmovers India, born and bred in Mumbai since 2011, is one of the older creative digital agencies who have stood the test of time in India’s digital revolution.

Our motto of “less ordinary and more powerful” comes alive in our partnerships with some of the world’s fastest growing companies and most admired brands including including Manchester United, Universal Studios, Pepsi, KFC, Doritos, Loreal, Hilton, Titan, Fastrack, Westside, United Colors of Benetton, The Bodyshop, Luxottica (Vogue Eyewear & Oakley), Unilever (Lakme Salon & Elle18), Aditya Birla Group, Jack Daniel's, Moët Hennessy (LVMH), Reebok Classics, Biba, ORRA, Myntra, Swiggy and many others.

https://brandmovers.in/

Responsibilities

• Responsible for conceptualising and writing for daily content activities on several social networks including, Instagram, Linkedin, Twitter, Facebook and others where applicable.
• The individual must have a keen interest in digital platforms with an exceptional mode of storytelling and is able to bring rich details alive within the primary forms of online social media and digital content (social posts, stories, reels, AR filters, AI generative content).
• A multi-talented multi-tasker comfortable doing everything from digital films to digital banners and from brochures to buses
• Has a ‘can –do’ attitude. Never gives up, till a creative brief is cracked.
• Brainstorm and bring ideas to life alongside an art director within the creative department.
• Use client briefs to conceive, develop and produce effective advertising campaigns.
• Write clear, persuasive, and original copy for social media, print, web, radio and TV advertisements. These include social posts, slogans, catchphrases, messages, scripts, jingles and taglines.

Qualifications

Preferred Education and Qualifications (not necessary)

• 4-6 years of experience.
• High levels of motivation and perseverance with a strong sense of conviction in your ideas, plus the skills and confidence to express them.
• Ability to translate / adapt offline ideas to digital.
• The ability to take feedback well and adapt ideas to clients' and colleagues' needs.
• The capacity to multitask and meet tight deadlines.
• A good knowledge of popular culture and trends.
• The individual must have outstanding attention to detail (especially when it comes to grammar and writing), and ability to manage several different pieces of information at once.
• The consistent ability to produce and communicate fresh ideas and visual concepts
• High levels of motivation and perseverance with a strong sense of conviction in your ideas, plus the skills and confidence to express them