Senior Business Development Manager - IT & Digital Services

SourceDesk; Bidhannagar; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

SourceDesk is seeking an experienced Senior Business Development Manager / Account Manager to drive growth in IT services, software, website development, and digital marketing solutions. The role emphasizes B2B client acquisition, lead generation, and end-to-end sales across domestic and international markets.

The ideal candidate will lead proposals, negotiate terms, build long-term client relationships, and identify upsell opportunities while coordinating with delivery teams to ensure feasible,

Qualifications

• 3–10 years in B2B IT services sales or account management.
• Proven experience selling IT services, software development, website design, or digital marketing.
• Ability to generate leads, acquire clients, negotiate terms, and close deals independently.
• Experience managing client accounts and developing long-term relationships.
• Experience with domestic and international clients; USA/Canada/UK/Australia exposure preferred.
• Excellent communication, presentation, negotiation, and relationship skills.
• Strong ability to manage targets and maintain pipeline.

Responsibilities

• Lead generation and prospecting through LinkedIn, email, networking, and referrals.
• Online bidding and proposal management via Upwork, Freelancer and other portals.
• Acquire new clients and pitch IT services and digital marketing solutions.
• Manage complete sales cycle from discovery to closure.
• Gather requirements and tailor proposals with pricing models.
• Maintain CRM records of leads, interactions, and proposals.
• Build long-term client relationships and identify upsell opportunities.
• Forecast revenue and monitor pipeline and conversion rates.
• Coordinate with technical and delivery teams for feasible proposals.
• Research markets and identify new opportunities.

Skills

Lead generation

B2B sales

Client acquisition

Proposal development

Negotiation

Account management

Market research

Sales forecasting

CRM proficiency

Upwork

Freelancer

Tools

Upwork

Freelancer

Job description

We are looking for an experienced Senior Business Development Manager / Account Manager with a proven background in selling IT services, software and website development, and digital marketing solutions. The candidate should have strong expertise in B2B client acquisition, lead generation, sales strategy, proposal development, commercial negotiations, and deal closure.

The role will focus on generating new business, developing long-term client relationships, managing key accounts, identifying upselling and cross-selling opportunities, and driving revenue growth across domestic and international markets.

Key Expectations

• Lead Generation & Prospecting: Identify and develop new business opportunities through LinkedIn, email outreach, networking, online research, referrals, and other B2B lead-generation channels.
• Online Bidding & Proposal Management: Identify and pursue relevant projects through online bidding platforms such as Upwork, Freelancer, and other B2B portals. Prepare and submit tailored proposals, respond to client inquiries, negotiate project terms, and follow up on bids to convert opportunities into business.
• Client Acquisition: Reach out to potential domestic and international clients to pitch IT services, website design and development, software development, and digital marketing solutions.
• End-to-End Sales Management: Manage the complete sales cycle, including prospecting, initial outreach, requirement discovery, client meetings, presentations, follow-ups, proposal submission, negotiation, and deal closure.
• Requirement Gathering: Understand client business objectives, challenges, project requirements, budgets, and timelines to recommend suitable services and solutions.
• Proposal & Commercial Development: Prepare business proposals, quotations, presentations, scope documents, and pricing models in coordination with technical, project, and delivery teams.
• Client Relationship Management: Build and maintain strong client relationships, ensure effective communication, and identify opportunities for repeat business, upselling, and cross-selling.
• Pipeline & Revenue Management: Maintain an updated sales pipeline, track leads and opportunities, prepare sales forecasts, monitor conversion rates, and work towards assigned revenue targets.
• Market Research: Research target industries, potential clients, competitors, and emerging opportunities to identify new markets and service offerings.
• Internal Coordination: Work closely with technical, website development, digital marketing, and delivery teams to ensure proposals align with client requirements and can be delivered effectively.
• Sales Reporting: Maintain accurate records of leads, client interactions, follow-ups, proposals, negotiations, and closures in the company's CRM or tracking system.

Required Experience & Skills

• 3-10 years of experience in B2B business development, IT services sales, account management, or a related role.
• Proven experience selling IT services, software development, website design and development, or digital marketing services.
• Demonstrated ability to generate leads, acquire new clients, negotiate commercial terms, and close deals independently.
• Experience managing client accounts and developing long-term business relationships.
• Strong understanding of service-based sales cycles, project pricing, proposals, and client requirements.
• Experience handling domestic and/or international clients; exposure to the USA, Canada, UK, or Australian markets would be an advantage.
• Excellent communication, presentation, negotiation, and relationship management skills.
• Ability to manage sales targets, maintain a healthy pipeline, and consistently pursue revenue growth.

Preferred Candidate Background

Candidates from IT services companies, software development firms, website development agencies, digital marketing agencies, or technology-enabled service providers are preferred.

Important: Candidates should have direct experience in selling IT or digital services. Experience limited to SaaS product sales, software licensing, or account coordination without direct sales and revenue responsibility may not be sufficient.