Sales Officer - Agriculture Bioproducts

Anshika Polysurf Limited; Sirsa; On-site; INR 300,000 - 600,000; Full time

Job summary

Anshika Polysurf Limited in Haryana seeks a business-focused Agricultural Sales professional to grow revenue through bio-products, fertilizers and related agro inputs. You will build strong farmer and dealer networks, conduct field demonstrations, and lead field trials to prove product benefits.

The role requires traveling across assigned districts, delivering technical guidance, and coordinating with marketing and technical teams to drive product adoption and market growth.

Qualifications

• Graduate in Agriculture or related field.
• Experience selling bio-products or fertilizers preferred.
• Field trials and product demonstrations experience.
• Dealer/distributor network management experience.
• Strong communication and relationship management skills.

Responsibilities

• Develop and generate sales of bio-products, bio-stimulants, fertilizers, and other agricultural specialty products.
• Build and maintain strong relationships with farmers, dealers, distributors, and agricultural retailers.
• Conduct field trials and product demonstrations at farmers fields to demonstrate product performance and benefits.
• Monitor crop response and collect feedback from farmers after product application.
• Identify new business opportunities and expand the dealer and distributor network in the assigned territory.
• Provide technical product information, application guidelines, dosage recommendations, and usage instructions to farmers and channel partners.
• Conduct farmer meetings, field days, promotional activities, and product awareness programs.
• Achieve assigned sales targets, improve product penetration, and support business growth.
• Coordinate with the technical and marketing teams for product trials, performance evaluation, and customer support.
• Monitor market trends, competitor activities, pricing, and customer requirements.
• Ensure regular field visits and maintain reports on sales, trials, customer feedback, and market development.

Skills

Bio-product sales

Field trials

Dealer/distributor management

Territory development

Technical product promotion

Communication

Willingness to travel

Education

Bachelor's degree in Agriculture

B.Sc. Agriculture

Job description

Location - Haryana -GT belt (Between Ambala to Sonipat), Hissar , Sirsa

Job Responsibilities

• Develop and generate sales of bio-products, bio-stimulants, fertilizers, and other agricultural specialty products.
• Build and maintain strong relationships with farmers, dealers, distributors, and agricultural retailers.
• Conduct field trials and product demonstrations at farmers fields to demonstrate product performance and benefits.
• Monitor crop response and collect feedback from farmers after product application.
• Identify new business opportunities and expand the dealer and distributor network in the assigned territory.
• Provide technical product information, application guidelines, dosage recommendations, and usage instructions to farmers and channel partners.
• Conduct farmer meetings, field days, promotional activities, and product awareness programs.
• Achieve assigned sales targets, improve product penetration, and support business growth.
• Coordinate with the technical and marketing teams for product trials, performance evaluation, and customer support.
• Monitor market trends, competitor activities, pricing, and customer requirements.
• Ensure regular field visits and maintain reports on sales, trials, customer feedback, and market development.

Candidate Requirements

• Graduate in Agriculture, B.Sc. Agriculture, or a related field; relevant agricultural qualifications preferred.
• Prior experience in sales of bio-products, bio-stimulants, fertilizers, or agrochemical products is mandatory.
• Practical experience in conducting field trials and product demonstrations for farmers.
• Experience handling dealers, distributors, and farmer networks.
• Strong knowledge of agricultural products, crop requirements, and product application methods.
• Good communication, negotiation, and relationship-management skills.
• Willingness to travel extensively for field visits and market development.

Key Skills

• Bio-product and fertilizer sales
• Farmer field trials and product demonstrations
• Dealer and distributor management
• Territory development and sales target achievement
• Technical product promotion and customer relationship management

Preferred candidate: A sales professional with proven experience in bio-products or fertilizers who can independently manage field trials, convince farmers through product demonstrations, and develop dealer/distributor sales in the assigned territory.