Sales Manager - PWD CPWD & Army

Excel Marketing Corporation; Lahli, Tutikandi; On-site; INR 1,200,000 - 2,400,000; Full time

Benefits offered by this job

Performance-based incentives

Career growth opportunities

Job summary

Excel Marketing Corporation, based in Shimla, seeks an experienced Sales Manager Government Business to drive revenue with PWD, CPWD, and Army accounts across North India. The role involves identifying tenders, managing government relationships, and leading end-to-end sales cycles for electrical/electronic products and security solutions.

The ideal candidate has 5–8 years of government sales experience, strong GeM knowledge, and willingness to travel within the territory.

Qualifications

• 5-8 years of government sales experience.
• Experience with PWD, CPWD, and Army sales.
• Experience selling electrical/electronic products, DG sets, escalators/lifts, fire & safety, security surveillance solutions.
• Strong knowledge of GeM and government tendering processes.
• Established relationships with government officials, consultants, contractors, EPCs, and OEMs.
• Willingness to travel within the assigned territory to meet clients and stakeholders.

Responsibilities

• Develop and manage opportunities with PWD, CPWD, and the Army across the territory.
• Identify upcoming government projects, tenders, RFPs and new business opportunities.
• Lead pre-tender to tender participation and order closure.
• Coordinate GeM, e-tendering, BOQs, and technical/commercial proposals with internal teams.
• Build and maintain relationships with government officials, consultants, contractors, EPCs, and OEMs.
• Own end-to-end sales cycle from lead generation to proposal, demos, negotiation, closure, and implementation.
• Conduct regular customer meetings and project visits to grow opportunities and sustain relationships.
• Monitor tender status, project progress, and market opportunities for a healthy pipeline.
• Achieve sales targets and ensure timely CRM updates, reporting, and MIS.

Skills

Government Sales

PWD/CPWD/Army

Electrical/Electronic Products

GeM & Tendering

Relationship Management

Business Development

Travel Readiness

Education

Diploma in Electrical / Electronics

B.Tech in Electrical / Electronics

MBA

Any Graduate

Tools

GeM Portal

CRM

Job description

About Excel Marketing Corporation

Established in 1999, Excel Marketing Corporation is a Shimla-based system integrator serving government, PSU, and enterprise clients across North India.

We specialize in fire & safety, security surveillance, IT infrastructure, networking, electrical, and integrated technology solutions.

About the Role

We are seeking an experienced and result-oriented Sales Manager Government Business with strong experience in PWD, CPWD, and Army.

First preference will be given to candidates who have previously worked with PWD, CPWD, and/or Army and have experience selling electrical/electronic products, DG sets, escalators/lifts, fire & safety, security surveillance solutions, etc.

The candidate will be responsible for independently developing new business opportunities, managing government relationships, identifying projects and tenders, and driving sales across the assigned territory.

Key Responsibilities

• Develop and manage business opportunities with PWD, CPWD, and the Army across the assigned territory.
• Identify upcoming government projects, tenders, RFPs, and new business opportunities related to electrical/electronic products, DG sets, escalators/lifts, fire & safety, security surveillance solutions, etc.
• Develop project opportunities from the pre-tender stage through tender participation and order closure.
• Handle GeM, e-tendering, BOQs, and technical/commercial proposals in coordination with internal teams.
• Build and maintain strong relationships with government officials, consultants, contractors, EPCs, and OEMs.
• End-to-End Sales Cycle Ownership Handling everything from lead generation and proposal drafting to demos and negotiation, closure, and implementation support.
• Conduct regular customer meetings and project visits to develop new opportunities and maintain existing relationships.
• Monitor tender status, project progress, and market opportunities to maintain a healthy sales pipeline.
• Achieve assigned sales targets and ensure timely CRM updates, sales reporting, and MIS.

Mandatory Requirements

• Diploma / B.Tech in Electrical / Electronics, MBA, or Any Graduate.
• 5-8 years of relevant government sales experience, particularly in PWD, CPWD, and/or Army.
• First preference will be given to candidates who have previously worked with or directly handled business/projects for PWD, CPWD, and/or Army.
• Prior experience selling electrical/electronic products, DG sets, escalators/lifts, fire & safety, and security surveillance solutions to PWD, CPWD, and/or the Army will be highly preferred.
• Good knowledge of GeM, government tendering, e-tendering, and procurement processes.
• Strong relationships with government officials, consultants, contractors, EPCs, and OEMs will be an advantage.
• Good communication, negotiation, relationship management, and business development skills.
• A four-wheeler and laptop are required for the role.
• Willingness to travel within the assigned territory as required for customer meetings, project visits, and business development activities.

Why Join Us?

• 25+ year established system integrator with 40+ crore annual turnover.
• Opportunity to work on large government and PSU projects.
• Work with leading security, electrical, and infrastructure brands.
• High ownership in government business development.
• Performance-based incentives and career growth opportunities.
• Opportunity for senior leadership / branch management based on performance.

Key Skills

Government Sales | PWD | CPWD | Army | GeM | Government Tender | E-Tender | System Integrator | Fire & Safety | Security Surveillance | Electrical | Project Sales | Institutional Sales | Government Projects