Sales Manager Govt. & Army/Defence

Excel Marketing Corporation; Srinagar; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Excel Marketing Corporation is seeking a strategic, growth-oriented professional to expand business across Jammu & Kashmir and Leh-Ladakh. The role acts as the regional representative, driving opportunities with Government, Defence, and PSU clients, and coordinating tendering, project execution, and client engagement.

The candidate will build and maintain a strong pipeline, ensure timely submissions, and report weekly to HO, while traveling across the territory to meet stakeholders and close

Qualifications

• Diploma/B.Tech in Electronics & Communication as a baseline qualification.
• MBA in Marketing & IT or related IT field with industry exposure.
• B.Sc or M.Sc in IT with relevant experience in similar industry.

Responsibilities

• Market Development: map Jammu & Kashmir and Ladakh for government, defence, and PSU opportunities.
• Tender & Project Management: track tenders, prepare bid documents, coordinate with HO for submissions.
• Client & Stakeholder Engagement: meet procurement officers and institutional clients, build relationships with OEMs/partners.
• Sales Execution: generate leads, prepare proposals, negotiate terms, and close deals; maintain CRM records.
• Reporting & Coordination: provide weekly/monthly sales reports; share market intelligence with management.
• Travel & Field Work: travel across J&K & Ladakh for client meetings, site visits, and tender follow-ups.

Skills

Business development

Tender management

CRM

Client engagement

Education

Diploma / B.Tech in Electronics & Communication

MBA in Marketing & IT

B. Sc & M. Sc in IT

Tools

CRM software

MS Office

Job description

Territory: Jammu & Kashmir, Leh & Ladakh

Role Overview:

This is a strategic and growth-oriented role responsible for expanding Excel Marketing Corporations business presence across Jammu & Kashmir and LehLadakh.

The selected candidate will serve as a key regional representative of Excel, independently driving business development and building strong, long-term relationships with Government, Defence, and PSU clients.

The role involves a combination of business development, tender management, client engagement, project coordination, and execution oversight, with a strong focus on identifying new opportunities, developing the regional market, and contributing to the company's overall business growth.

Detailed Responsibilities

• Market Development:
• Map the entire territory (J&K & Ladakh) for opportunities in government departments, the defense/Army, and PSUs.
• Create a pipeline of projects and tenders relevant to Fire & Safety, security systems, electricals, and DG sets.
• Tender & Project Management:
• Track government tenders daily, prepare bid documents, and coordinate with HO for submissions.
• Ensure compliance with tender requirements and follow up until closure.
• Client & Stakeholder Engagement:
• Regularly meet PWD, CPWD, and defense procurement officers and institutional clients.
• Build strong working relationships with OEMs and technology partners to support project execution.
• Sales Execution:
• Generate leads, prepare proposals, negotiate terms, and close deals.
• Maintain CRM records for all opportunities, visits, and client interactions.
• Reporting & Coordination:
• Provide weekly and monthly sales reports to HO.
• Share market intelligence (competitors, pricing, upcoming projects) with management.
• Travel & Field Work:
• Travel as per business requirement across J&K & Ladakh for client meetings, site visits, and tender follow-ups.
• Be available to represent Excel in Govt./Defence offices whenever required.

Qualification & Candidate Profile

Education:

• Diploma / B.Tech in Electronics & Communication
• MBA in Marketing & IT with relevant industry experience in a similar industry
• B. Sc & M. Sc in IT with relevant industry experience in a similar industry

Experience:

• 3 to 8 years of proven success in Govt./Institutional Sales (experience in J&K & Ladakh preferred).
• Strong track record in B2B/direct sales with PWD, CPWD, Defence/Army procurement & Govt./Institutional.
• Background in Fire & Safety, Security Systems, Electrical/Electronics, or Project Solutions.
• Travel as per business requirement across J&K & Ladakh for meetings, site visits, and tender follow-ups.
• Mandatory: Personal four-wheeler and laptop.
• Preference will be given to local candidates or candidates with prior work experience in the mentioned region.