Sales Manager – B2G & B2G

Welspun World; Mumbai; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Welspun World seeks a Sales Manager – B2G & B2G to lead government and institutional accounts across assigned territories. You will develop strategies to win bids, manage multi-stakeholder engagements, and drive revenue growth through proactive pipeline development.

Experience in building relationships with PSUs, EPCs, and authorities, plus strong negotiation and ERP fluency, is required. This role offers growth in a fast-moving metal and infrastructure group.

Qualifications

• Bachelor/Master in Sales & Marketing or related field.
• Experience in B2G/B2B sales with PSUs or government clients preferred.
• Strong negotiation, proposal, and strategic account management.

Responsibilities

• Drive government and institutional sales across assigned territories.
• Build and manage a robust sales pipeline with project opportunities.
• Lead end-to-end sales cycles including bids, negotiations, and closures.
• Engage with architects, consultants, and authorities for approvals and empanelments.
• Coordinate with supply chain for on-time delivery and execution.
• Monitor market developments and compete effectively with credible MIS reporting.

Skills

Driving Revenue

Growth Mindset

ERP Systems

Negotiation Skill

Education

Bachelor/Master in Sales & Marketing

Tools

ERP systems

Job description

About Welspun World

Welspun World is one of India's fastest growing global conglomerates with businesses in Home Textiles, Flooring Solutions, Advanced Textiles, DI Pipes, Pig Iron, TMT bars, Stainless Steel, Alloy, Line Pipes, Infrastructure & Warehousing.

Job Title

Sales Manager – B2G & B2G

About Welspun World

Welspun World is one of India's fastest growing global conglomerates with businesses in Home Textiles, Flooring Solutions, Advanced Textiles, DI Pipes, Pig Iron, TMT bars, Stainless Steel, Alloy, Line Pipes, Infrastructure & Warehousing.

About Welspun Entity

Sintex by Welspun

Sintex, a Welspun World company is a leading manufacturer of diverse range of plastic products in India, providing liquid storage solutions to billions for last 5 decades, with a strong commitment to innovation and sustainability. The company's varying portfolio includes water tanks, storage solutions, industrial containers, and building materials. Sintex is dedicated to improving the lives of its customers by providing high-quality, reliable products that make a positive impact on the environment.

Job Purpose/ Summary

The Sales Manager drives institutional and government sales across assigned territories to deliver revenue growth and market penetration. The role builds influence on key accounts to secure project approvals and orders. It also involves building strong pipelines of project prospects and managing the full sales cycle from opportunity identification to deal closure and execution support.

Job Description

• Drive revenue growth by acquiring projects opportunities, developing and retaining key B2B and B2G customers, including institutional clients, builders, PSUs, government departments, EPC contractors, industrial clients, and PMCs in the assigned territories.
• Build strong influence across the decision-making ecosystem and secure product approvals, specifications, and empanelments through engagement with architects, consultants, PMCs, and government authorities.
• Lead end-to-end institutional sales cycles, including opportunity scoping, presentations, technical discussions, bid preparation, commercial negotiation, and order closure.
• Develop and manage strong project pipelines by tracking and mapping construction projects in various segments of builings, industries and infrastructures across assigned regions.
• Engage perioridically with channel partners in the assigned region to ensure consistent lead generation and performance.
• Collaborate with supply chain, logistics, and operations to ensure on-time delivery, service reliability, and fulfillment excellence while ensuring commercial governance, pricing discipline, and margin realization.
• Track and report market developments, competitor activity, and project opportunities; prepare accurate sales forecasts, pipelines, and MIS reports to provide actionable insights for strategic planning.

Responsibility

• Acquire and expand the customer base by focusing on B2B and B2G clients including PSUs EPCs and institutional accounts
• Lead the entire sales cycle with a focus on ownership of negotiations bids and closures to ensure successful outcomes
• Build and maintain a strong pipeline of project prospects through strategic market mapping and specification influence
• Ensure delivery excellence by maintaining disciplined forecasting and effective crossfunctional coordination
• Develop and nurture influential relationships with key accounts to secure project approvals and orders
• Drive and implement revenue growth strategies while maintaining a growth mindset
• Provide execution support throughout the sales cycle from opportunity identification to deal closure

Company Name

Sintex BAPL Limited

Division

Sales & Marketing

Key Interactions

Sales,Marketing

Relevant Work Experience

3 - 5 Years

Relevant Industry

Building Material,Manufacturing Industry,FMCG

Education-Qualification

Bachelor,Master

Education-Specialization

Sales & Marketing Management

Language Proficiency

ENGLISH,HINDI

Certifications

NA

Skill

Driving and implementing revenue growth,Growth Mindset,ERP systems,Negotiation Skill,Driving and implementing revenue growth,Growth Mindset,ERP systems,Negotiation Skill,Driving and implementing revenue growth,Growth Mindset,ERP systems,Negotiation Skill

Competency Names

Business & Commercial acumen, Global Mind-set, Entrepreneurship, People Excellence, Sales Management, People & Growth, Customer Relationship Management, ERP systems, Business & Commercial acumen, Global Mind-set, Entrepreneurship, People Excellence, Sales Management, People & Growth, Customer Relationship Management, ERP systems, Business & Commercial acumen, Global Mind-set, Entrepreneurship, People Excellence, Sales Management, People & Growth, Customer Relationship Management, ERP systems

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