Sales Manager

Bennett Coleman & Co. Ltd. (The Times of India); Surat; On-site; INR 800,000 - 1,400,000; Full time

Job summary

Bennett, Coleman & Co. Ltd. (BCCL) invites a Sales Team Member to drive revenue growth by nurturing client relationships and delivering advertising and media solutions. You will engage clients, agencies, and internal teams to understand objectives and maximise opportunities while aligning with business goals.

The position emphasizes consultative selling, market insights, and cross-functional collaboration to achieve targets across print, digital and branding platforms. Surat-based role.

Qualifications

• 3-9 years of experience in sales or related roles.
• Strong communication and presentation skills.
• Proven ability to build and maintain client relationships.
• Solid commercial acumen and negotiation skills.
• Ability to analyse market information and convert insights into opportunities.
• Collaborate effectively with cross-functional teams.

Responsibilities

• Analyse client businesses, market trends, and media spends to support sales planning.
• Build and manage relationships with clients and agencies to grow revenue.
• Identify growth opportunities within categories and develop revenue plans.
• Collaborate with Branch Vertical Head to create client-focused media solutions.
• Promote new products and initiatives aligned with client objectives.
• Coordinate with internal teams to ensure smooth campaign delivery.
• Provide updates on meetings, bookings, pipeline and revenue opportunities.
• Participate in sales reviews and actions to hit targets.

Skills

Client relationships

Negotiation

Market analysis

Cross-functional collaboration

Sales strategy

Presentation skills

Education

Bachelor's degree

MBA preferred

Job description

About BCCL

Bennett, Coleman & Co. Ltd. (BCCL) is one of India's largest media conglomerates, with a legacy dating back to 1838 and a portfolio that includes The Times of India, The Economic Times, Mumbai Mirror, Navbharat Times, Maharashtra Times, and Vijay Karnataka. Across print, digital, branded content, out-of-home, and experiential platforms, BCCL combines trusted journalism, audience insight, and innovation to shape conversations at scale.

About Response

Response is the sales function of BCCL and contributes significantly to the organisation's revenue. The team works across business planning, business development, client servicing, and sales capability building while leveraging market intelligence, analytics, and media solutions to drive business growth.

The Opportunity

As a Sales Team Member, you will help drive revenue growth by building strong client relationships, identifying new business opportunities, and delivering effective advertising and media solutions. You will work closely with clients, agencies, and internal stakeholders to understand business objectives, recommend relevant offerings, and maximise revenue from existing and prospective accounts. This role offers the opportunity to contribute directly to business growth through consultative selling, market insights, and innovative client solutions.

What You Will Do

• Analyse client businesses, market trends, competitor activity, media spends, and share of wallet to support sales planning.
• Build and manage relationships with clients and advertising agencies to strengthen long-term partnerships.
• Identify growth opportunities within assigned categories and develop plans to generate incremental revenue.
• Collaborate with the Branch Vertical Head to create client-focused advertising and media solutions.
• Promote new products, services, and initiatives that align with client communication objectives.
• Coordinate with internal teams to ensure seamless campaign execution and timely delivery of commitments.
• Provide regular updates on client meetings, order bookings, pipeline status, and revenue opportunities.
• Participate in sales reviews and recommend actions to improve performance against business targets.

What You Bring

Must-Have

• 3-9 years of experience in sales, media sales, advertising sales, client servicing, or business development.
• Strong communication and presentation skills with the ability to influence stakeholders.
• Proven ability to build and maintain client relationships.
• Good commercial acumen and negotiation skills.
• Ability to analyse market information and convert insights into business opportunities.
• Strong collaboration skills and ability to work with cross-functional teams.

Preferred

• Experience in print, digital, media, advertising, or integrated sales environments.
• MBA or equivalent business qualification.

Education

Bachelor's degree in any discipline. MBA is preferred. Equivalent relevant sales experience will also be considered.

Equal Opportunity

BCCL is an equal opportunity employer. We are committed to building a diverse and inclusive workplace and consider applicants without discrimination based on gender, gender identity or expression, sexual orientation, disability, age, religion, caste, ethnicity, marital status, or any other characteristic protected by applicable law. Candidates who need reasonable accommodation during the recruitment process may inform the recruiter.