Sales Manager

Visual Technologies; Sector 10; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Visual Technologies in India is seeking an experienced Sales Manager with a strong background in AV and Broadcast. You will drive sales growth, manage key accounts, and develop new business opportunities while meeting revenue targets.

The ideal candidate has a proven track record in B2B sales within the AV/Broadcast ecosystem, with strong networking skills and willingness to travel extensively within the territory.

Qualifications

• Bachelor's degree in a relevant field.
• 3–5 years in AV/Broadcast sales or related domain is expected.
• Proven track record in achieving revenue targets and B2B sales growth.

Responsibilities

• Drive sales of AV and Broadcast products across the assigned territory.
• Identify, develop, and convert new business opportunities while expanding the customer base.
• Manage and grow relationships with key accounts and partners.
• Build relationships with broadcasters, system integrators, consultants, distributors, and enterprise customers.
• Prepare and execute strategic sales plans to achieve revenue targets.
• Conduct meetings, product presentations, demonstrations, and promotional activities.
• Collaborate with technical and pre-sales teams to develop AV solutions for customers.
• Execute sales and marketing initiatives including lead generation and campaigns.
• Maintain accurate customer records, pipelines, forecasts, and activity reports.
• Monitor market trends and competitor activities; provide intelligence to management.
• Participate in sales reviews and contribute to growth strategies.

Skills

B2B sales

AV & Broadcast industry

Networking with stakeholders

Communication & negotiation

Travel willingness

Education

Bachelor's degree in Engineering, Business Administration, Marketing, or a related field

Tools

ERP/CRM platforms

Job description

We are seeking an experienced and results-driven Sales Manager with a strong background in the Audio Visual (AV) and Broadcast Industry. The ideal candidate will be responsible for driving sales growth, developing new business opportunities, managing key customer accounts, and achieving revenue targets. The candidate should have a proven track record in B2B sales and an established network within the AV and Broadcast ecosystem

Key Responsibilities

• Drive sales of the company's AV and Broadcast products, solutions, and services across the assigned territory.
• Identify, develop, and convert new business opportunities while expanding the company's customer base.
• Manage and grow relationships with key accounts, ensuring customer satisfaction and long-term business partnerships.
• Build strong relationships with broadcasters, system integrators, consultants, distributors, corporate clients, and other key stakeholders.
• Prepare and execute strategic sales plans to achieve monthly, quarterly, and annual revenue targets.
• Conduct customer meetings, product presentations, demonstrations, seminars, roadshows, and other promotional activities.
• Collaborate with the technical and pre-sales teams to develop customized AV and Broadcast solutions for customers.
• Execute sales and marketing initiatives, including lead generation, email campaigns, tele-calling, and customer engagement programs.
• Maintain accurate customer records, sales pipelines, forecasts, and activity reports in the ERP/CRM system.
• Monitor market trends, competitor activities, and customer requirements, providing regular market intelligence and sales forecasts to management.
• Participate in sales review meetings and contribute to business planning and growth strategies.

Required Qualifications & Experience

• Bachelor's degree in Engineering, Business Administration, Marketing, or a related field.
• 510 years of sales experience, with a minimum of 3–5 years in the AV and Broadcast Industry (mandatory).
• Proven experience in selling AV, Broadcast, Pro AV, Media Technology, or related solutions.
• Strong network with broadcasters, system integrators, consultants, channel partners, and enterprise customers.
• Demonstrated success in achieving and exceeding sales targets.
• Excellent communication, presentation, negotiation, and relationship management skills.
• Proficiency in Microsoft Office and ERP/CRM platforms.
• Willingness to travel extensively within the assigned territory.

Preferred Candidate Profile

• Experience working with leading AV or Broadcast equipment manufacturers, distributors, or system integrators.
• Strong understanding of AV technologies, broadcast workflows, IP-based solutions, digital signage, video conferencing, streaming, and media infrastructure.
• Highly motivated, customer-focused, and capable of managing complex sales cycles and key accounts independently.