Job Description – Sales Head (Player-Coach)
Company: BuildMart
Reporting To: Founder / CEO
Location: Surat (Field + Office)
Experience: 7–10 years (Construction / Building Materials / B2B Trade)
Role Summary
This is NOT a desk job and NOT a pure manager role. You are expected to build and run the sales engine, train, monitor, and push the team daily. If you are uncomfortable with targets, daily reviews, or getting your hands dirty — this role is not for you.
Core Responsibilities
- Revenue Ownership – Achieve ₹30–50 lakh monthly GMV within 90 days. Personally close high‑value and first‑time customers. Drive repeat orders. Ensure order‑to‑delivery closure without leakage.
- Player Role – Direct Selling – Personally handle key contractors, builders, and bulk buyers. Conduct field visits, price negotiations, and trial order closures. Set the benchmark for closing ratio and discipline. If you can’t close deals yourself, you can’t lead the team.
- Hire, train, and manage Field Sales Executives. Define daily calling targets, follow‑up discipline. Conduct daily sales huddles, weekly performance reviews, and take strict action on non‑performers.
- Sales Process & Discipline – Implement and enforce call scripts, quotation & follow‑up timelines. Ensure 100% CRM usage for leads, quotations, orders, revenue, and conversions. Work with vendor onboarding team to activate vendors commercially, push participation, respond fast, deliver on time, and maintain quality expectations.
- Market Feedback Loop – Provide real‑time feedback to Founder on pricing issues, delivery bottlenecks, competitor behavior. Suggest practical improvements, not theory.
KPIs (Non‑Negotiable)
- Monthly GMV ₹30–50L within 90 days
- Personal Closures Minimum 30–40% of total GMV
- CRM Compliance 100%
- Team Productivity – Daily measurable output
- Failure to meet KPIs consistently will result in role review.
Required Profile
Must‑Have
- 7–10 years in construction / building material / steel / cement sales
- Proven B2B closing experience
- Comfortable with targets and pressure
- Strong local market knowledge
- Hands‑on leader, not a presentation manager
Good to Have
- Marketplace / platform exposure
- Existing contractor or builder network
- Experience in scaling a small sales team
Compensation Structure (Indicative)
- Fixed: Moderate (not high)
- Variable: Aggressive, performance‑linked