Sales Executive / Territory Sales Executive

Green Apple Medical Systems Llp; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Green Apple Medical Systems Llp in Bengaluru seeks a dynamic Sales & Business Development professional to promote IVD and Point-of-Care diagnostic products. The role involves building relationships with hospitals, labs, clinics, and healthcare centers, generating leads, and driving product demonstrations to convert opportunities into sales.

The ideal candidate will have a life sciences background and relevant sales experience in medical diagnostics or healthcare devices.

Qualifications

• Graduate or Postgraduate in Life Sciences, Biotechnology, Microbiology, Biochemistry, Biomedical Sciences, or related disciplines.
• Candidates with relevant experience in medical diagnostics, laboratory products, IVD, medical devices, or healthcare sales will be preferred.
• Candidates from other educational backgrounds with strong relevant sales experience may also be considered.

Responsibilities

• Promote and sell the companys portfolio of IVD and Point-of-Care diagnostic products.
• Identify and develop new customers across hospitals, diagnostic laboratories, clinics, specialty healthcare centres, and other relevant healthcare institutions.
• Generate leads, conduct customer visits, arrange product demonstrations, and convert opportunities into sales.
• Achieve agreed monthly, quarterly, and annual sales targets.

Skills

Sales

Territory development

Customer engagement

Reporting

Education

Life Sciences degree

Biotechnology

Microbiology

Biochemistry

Job description

1. Sales & Business Development

• Promote and sell the companys portfolio of IVD and Point-of-Care diagnostic products.
• Identify and develop new customers across hospitals, diagnostic laboratories, clinics, specialty healthcare centres, and other relevant healthcare institutions.
• Generate leads, conduct customer visits, arrange product demonstrations, and convert opportunities into sales.
• Achieve agreed monthly, quarterly, and annual sales targets.

2. Territory & Market Development

• Develop assigned territories through systematic market mapping and customer identification.
• Build strong relationships with doctors, laboratory professionals, hospital administrators, purchase departments, and other decision-makers.
• Identify potential distributors, channel partners, and institutional customers.
• Monitor competitor activities, market trends, customer requirements, and emerging opportunities.

3. Customer Engagement & Product Promotion

• Understand the clinical and operational benefits of the products and communicate their value effectively.
• Coordinate product demonstrations, evaluations, and customer training.
• Follow up on customer enquiries, quotations, purchase orders, and product installations.
• Support customers in coordination with the companys technical and service teams.

4. Sales Planning & Reporting

• Prepare weekly travel plans and customer visit schedules.
• Maintain accurate records of customer interactions, sales opportunities, and follow-up activities.
• Submit periodic sales reports, sales forecasts, and market feedback.
• Take ownership of sales performance and business growth in the assigned territory.

Preferred candidate profile

• Graduate or Postgraduate in Life Sciences, Biotechnology, Microbiology, Biochemistry, Biomedical Sciences, or related disciplines.
• Candidates with relevant experience in medical diagnostics, laboratory products, IVD, medical devices, or healthcare sales will be preferred.
• Candidates from other educational backgrounds with strong relevant sales experience may also be considered.