Sales Executive / Sales Officer

Berger Paints; Vapi; On-site; INR 350,000 - 500,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive training program

Career advancement

Health benefits

Job summary

Berger Paints in Vapi is seeking a Field Sales Executive to drive channel sales, map dealers, and open new accounts. The role requires building relationships, promoting the complete product range, and achieving sales targets within a dynamic team.

The candidate should have 2-5 years in channel sales, preferably from paints/building materials, with a two-wheeler and smartphone. Training and growth opportunities are offered in a supportive environment.

Qualifications

• 2-5 years of experience in channel sales management.
• Strong understanding of distribution channel sales principles.
• Candidate from paints/building material/chemical industries preferred.
• Must have personal two-wheeler and smartphone.
• Proven track record of achieving sales targets.

Responsibilities

• Map geography to identify prospective dealers, dealers & distributors.
• Handle and open new dealers.
• Manage product mix (emulsions sales ratio) in territory.
• Build a database of contractors and painters.
• Reconcile accounts with major dealers monthly.
• Ensure 75% dealer coverage with color menu tinting machine and billing within credit limits.
• Manage receivables for all dealers.
• Understand monthly schemes and pitch accordingly.
• Achieve value and volume targets weekly/monthly/yearly.
• Encourage dealers to buy complete product range.
• Ensure dealer/customer visits and proper record-keeping.
• Conduct sales promotion activities (painter/shop/naka meets) and promote RKS scheme.
• Data analysis and analytical skills.

Skills

Channel sales

Negotiation

Communication

Relationship-building

Data analysis

Job description

Job Description

Role Brief: As a Sales Frontliner at British Paints (Division of Berger Paints), you will undergo comprehensive experience to develop the skills and knowledge necessary for a successful career in sales.

Desired Candidate Profile

• 2-5 years of experience in channel sales management
• Strong understanding of Distribution Channel Sales principles and practices.
• Candidate from Paints Industry / Building Material Industry / Chemical Industry would be preferred
• Must have Personal two-wheeler vehicle & Smart Phone.
• Proven track record of achieving sales targets through effective relationship-building skills.
• Excellent communication, negotiation, and problem-solving abilities.

Roles and Responsibilities

• Mapping of the assigned geography to identify prospective dealers, Dealer & Distributor
• Handling and New Dealer Opening
• Managing the ideal product mix i.e. emulsions sales ratio in the given territory
• Build a database of contractors and painters of the territory
• Complete monthly reconciliation of accounts with major dealers
• Ensuring that a minimum of 75% of the dealers are covered with Color menu tinting machine Ensuring billing within credit limits after assessing the potential of the dealer.
• Manage the receivables for all dealers
• Understand monthly schemes and pitch in the market accordingly
• Achieving value and volume targets for the year/month/week
• Make the dealer buy complete range of products
• Ensuring that the defined service level in terms of dealer visits and customer visits including site visits are met and proper record kept of the same
• Conduct sales promotion activities such as painter meets, shop meets, naka meets, promote RKS scheme
• Well-versed in Data Analysis and Analytical Skills.

Benefits:

• Competitive salary and commission structure.
• Comprehensive training program.
• Opportunities for career advancement within the sales team.
• Health and wellness benefits like Group Mediclaim and Group Personal Accident coverage.
• Dynamic and supportive work environment

Job Classification

Industry: Chemicals (Paints)

Functional Area / Department: Sales & Business Development

Role Category: Retail & B2C Sales

Role: Field Sales Executive

Employment Type: Full time

Contact Details:

Company: Berger Paints

Location(s): Vapi

Ability to work in a team environment with members of varying skill levels. Highly motivated. Learns quickly.