Sales Executive - BESS

Avantel; Hyderabad; On-site; INR 1,500,000 - 2,800,000; Full time

Benefits offered by this job

6 days work from office

Interview Mode - Face to Face and Virt

Job summary

Avantel in Hyderabad is seeking a high-performing Sales & Marketing lead for BESS solutions to drive growth with utilities, developers, EPCs, and commercial customers. You will own the sales cycle from lead generation to closure, develop proposals, and negotiate contracts.

The role combines technical and commercial strength in energy storage, tendering, and project economics, with coordination across engineering, finance, and legal teams to deliver compelling business cases.

Qualifications

• Bachelor's degree in Electrical/Electronics/Energy Engineering or related field.
• MBA in Marketing or Business Management is preferred.
• 510 years of experience in sales, business development or marketing in BESS/energy sectors.
• Direct experience selling BESS or energy storage solutions is strongly preferred.

Responsibilities

• Develop and execute sales and marketing strategies for BESS solutions.
• Identify business opportunities with utilities, IPPs, developers, EPC contractors, and commercial/industrial customers.
• Build and maintain relationships with customers, consultants, channel partners and stakeholders.
• Manage the sales cycle from lead generation through proposal submission, negotiation and closure.
• Track tenders and customer inquiries; coordinate bid/no-bid assessments and approvals.
• Collaborate with engineering, finance, legal and execution teams for viable proposals.
• Understand customer requirements and coordinate solution development including sizing and economics.
• Present BESS applications such as peak shaving, energy shifting and grid support.
• Lead commercial negotiations covering pricing, terms, warranties and contracts.
• Monitor market developments, customer plans, competitors and policy changes.
• Develop marketing materials, proposals and business cases.
• Represent the company at meetings, exhibitions, conferences and industry events.
• Maintain accurate sales forecasts, pipelines and management reports.
• Coordinate handover to project execution and support payment collection and account development.

Skills

Energy storage sales

Business development

Negotiation

Bid management

Education

Bachelor's degree in Electrical/Electronics/Energy Eng

MBA in Marketing or Business Management (preferred)

Job description

Role & responsibilities

• Develop and execute sales and marketing strategies for BESS solutions.
• Identify business opportunities with utilities, independent power producers, renewable energy developers, EPC contractors, and commercial and industrial customers.
• Build and maintain relationships with customers, consultants, channel partners, and other key stakeholders.
• Manage the sales cycle from lead generation and opportunity qualification through proposal submission, negotiation, and order closure.
• Track tenders and customer enquiries; coordinate bid/no-bid assessments, tender submissions, and internal approvals.
• Work with engineering, finance, legal, and execution teams to prepare technically suitable and commercially viable proposals.
• Understand customer requirements and coordinate solution development, including system sizing, application suitability, and project economics.
• Present BESS applications such as peak shaving, energy shifting, renewable energy integration, backup power, and grid support.
• Lead commercial negotiations covering pricing, payment terms, warranties, performance commitments, and contractual conditions.
• Monitor market developments, customer investment plans, competitor offerings, and relevant policy changes.
• Develop marketing presentations, product literature, customer proposals, and business cases.
• Represent the company at customer meetings, exhibitions, conferences, and industry events.
• Maintain accurate sales forecasts, opportunity pipelines, and management reports.
• Coordinate customer handover to project execution teams and support payment collection and ongoing account development.

Qualifications and Experience

• Bachelors degree in Electrical, Electronics, Energy Engineering, or a related discipline. An MBA in Marketing or Business Management is preferred.
• 510 years of experience in sales, business development, or marketing in BESS, renewable energy, power systems, power electronics, or related sectors.
• Direct experience selling BESS or energy storage solutions is strongly preferred.
• Demonstrated ability to develop business, manage complex bids, negotiate contracts, and achieve sales targets.
• Experience working with utilities, renewable energy developers, EPC contractors, or commercial and industrial customers.

Technical and Commercial Knowledge

• Working knowledge of BESS architecture, including batteries, Battery Management Systems (BMS), Power Conversion Systems (PCS), and Energy Management Systems (EMS).
• Understanding of key parameters such as power and energy ratings, storage duration, efficiency, cycle life, degradation, and warranties.
• Ability to assess customer requirements and explain the technical and financial benefits of proposed solutions.
• Familiarity with tendering processes, commercial contracts, project costing, and financial concepts such as payback period, ROI, and total cost of ownership.

Preferred candidate profile

Any Graduation

Perks and benefits

Note: 6days work from office

Interview Mode - Face to Face and Virtual