Sales Executive

Rajesh Machine Tools; Rajkot; On-site; INR 350,000 - 700,000; Full time

Job summary

Rajesh Global Machines Pvt. Ltd. is seeking a motivated Sales Executive to drive new business, build long‑term customer relationships, and promote CNC and sheet metal forming machinery.

You will handle lead generation, quotations, order conversion, and post‑sales coordination, reporting to the Sales Manager/Director. The role requires field visits across manufacturing and engineering sectors and a strong focus on achieving sales targets.

Qualifications

• Minimum 18 years of experience in Industrial Machinery Sales or related capital equipment sectors.
• Freshers with strong communication skills and willingness to learn may be considered for Junior Sales Executive positions.
• Experience in sheet metal machinery, machine tools, or industrial automation is advantageous.

Responsibilities

• Develop new customers in manufacturing, fabrication, engineering, automotive, and industrial sectors.
• Generate leads via portals, exhibitions, references, and direct marketing; build a strong sales pipeline.
• Prepare and submit quotations in coordination with Design/Management teams; negotiate terms and close orders.
• Achieve monthly, quarterly and annual sales targets and follow up on quotations and inquiries.
• Visit customers for presentations, requirement analysis, and factory demonstrations; coordinate visits to exhibitions and events.
• Coordinate with Design, Production, Purchase, Service, and Accounts to ensure smooth order processing.
• Maintain CRM/database; prepare daily/weekly/monthly sales reports and forecasts.

Skills

Excellent communication

Negotiation skills

Sales & marketing knowledge

Lead generation

Presentation skills

Customer relationship management

Problem solving

Time management

MS Excel

CRM & ERP knowledge

Team coordination

Tools

MS Excel

CRM

ERP systems

Job description

Job Description Sales Department

Rajesh Global Machines Pvt. Ltd.

Position Details

• Designation: Sales Executive
• Department: Sales & Business Development
• Reporting To: Sales Manager / Director
• Location: Shapar-Veraval, Rajkot, Gujarat
• Employment Type: Full-Time
• Office Timings: 9:30 AM to 6:30 PM
• Working Days: Monday to Saturday
• Weekly Off: Sunday

Purpose of the Position

The Sales Executive shall be responsible for generating new business opportunities, developing customer relationships, promoting the company's sheet metal forming machinery, achieving sales targets, and supporting business growth. The role includes lead generation, customer visits, quotation follow-ups, negotiation, order conversion, and coordination with internal departments to ensure customer satisfaction.

Key Roles & Responsibilities

1. Business Development & Lead Generation

• Identify and develop new customers in manufacturing, fabrication, engineering, automotive, and industrial sectors.
• Generate leads through online portals, exhibitions, references, digital platforms, and direct marketing activities.
• Build and maintain a strong sales pipeline.
• Conduct market research and competitor analysis.

2. Customer Relationship Management

• Develop long‑term relationships with customers.
• Understand customer requirements and recommend suitable machine solutions.
• Conduct regular customer meetings, calls, and follow‑ups.
• Handle customer inquiries professionally and promptly.

3. Sales & Order Conversion

• Promote CNC Press Brakes, Hydraulic Shearing Machines, Plate Rolling Machines, Hydraulic Presses, and other company products.
• Prepare and submit quotations in coordination with the Design and Management teams.
• Negotiate commercial terms and close sales orders.
• Achieve monthly, quarterly, and annual sales targets.
• Follow up on pending quotations and inquiries.

4. Customer Visits & Demonstrations

• Visit customers for presentations, discussions, and requirement analysis.
• Arrange factory visits and machine demonstrations.
• Represent the company during exhibitions, trade fairs, and industry events.
• Maintain records of customer interactions and visit reports.

5. Coordination with Internal Departments

• Coordinate with Design, Production, Purchase, Service, and Accounts departments.
• Ensure smooth order processing and timely execution.
• Communicate customer requirements clearly to concerned departments.
• Support project execution and delivery activities.

6. After‑Sales Support

• Maintain regular communication with existing customers.
• Coordinate service support whenever required.
• Collect customer feedback and identify improvement opportunities.
• Support repeat business and customer retention activities.

7. Reporting & MIS

• Prepare daily, weekly, and monthly sales reports.
• Maintain CRM and customer databases.
• Track inquiries, quotations, orders, collections, and sales performance.
• Present sales updates and forecasts to Management.

8. Market Intelligence

• Monitor market trends and competitor activities.
• Identify emerging business opportunities.
• Provide market feedback to Management for strategic decision‑making.
• Support product development initiatives through customer insights.

Key Performance Indicators (KPIs)

• Monthly Sales Target Achievement
• Number of New Customers Acquired
• Lead Generation Performance
• Inquiry‑to‑Quotation Ratio
• Quotation‑to‑Order Conversion Rate
• Customer Visit Completion
• Revenue Generated
• Customer Retention Rate
• Collection & Payment Follow‑Up Efficiency
• CRM Data Accuracy
• Exhibition & Marketing Lead Conversion
• Customer Satisfaction Level

Skills & Competencies

• Excellent Communication & Negotiation Skills
• Strong Sales & Marketing Knowledge
• Customer Relationship Management
• Lead Generation & Business Development
• Presentation & Demonstration Skills
• Understanding of Industrial Machinery & Manufacturing Industry
• Problem‑Solving Ability
• Time Management & Planning
• MS Excel, CRM & ERP Knowledge
• Team Coordination Skills

Preferred Experience

• Minimum 18 years of experience in Industrial Machinery Sales, Capital Equipment Sales, Engineering Products, Manufacturing Industry, Sheet Metal Machinery, Machine Tools, or Industrial Automation.
• Freshers with strong communication skills and willingness to learn may also be considered for Junior Sales Executive positions.

Authority

The Sales Executive shall have the authority to communicate with customers, conduct business development activities, submit quotations as per company policies, negotiate within approved commercial limits, coordinate order execution, and represent the company in sales and marketing activities, subject to Management approval.

Contact Details

• Phone: [phone]
• Email: [e-mail]