Sales Executive

Austin Ply; Kolkata District; On-site; INR 400,000 - 650,000; Full time

Benefits offered by this job

Fixed salary + incentives

Travel allowances

Health insurance

Career progression

Job summary

Austin Plywood Pvt. Ltd. in Kolkata seeks a dynamic Sales Executive / Lead Generation Executive to grow the Architect & Interior Designer (A&D) network. You will build strategic relationships with architects, interior designers, specifiers, and turnkey contractors in residential and commercial projects.

Your core focus is generating qualified leads, presenting our high‑performance plywood, veneers, flush doors and allied interior products, and ensuring Austin Plywood is specified in project BOQs.

Qualifications

• Education: Bachelor’s degree in Business Administration, Marketing, Commerce, Interior Design, or related field.
• Experience: 2–5 years in B2B sales, lead generation, or specifier sales in building materials/interior products.
• Network: Existing relationships with local architects and interior designers preferred.

Responsibilities

• Architect & Interior Designer Outreach: develop relationships with architects, interior designers, design consultants, and turnkey interior contractors.
• Lead Generation & Project Specification: identify projects early and get Austin Plywood specified in BOQs, drawings, and tender documents.
• Sales coordination: convert specifications into leads and coordinate with channel sales/dealer network.

Skills

Sales

Lead generation

Communication

Negotiation

Interpersonal skills

Presentation skills

MS Office / Google Workspace

BOQ reading

Education

Bachelor’s degree in Business Administration, Marketing, Commerce, Interior Design, or related field

Tools

Microsoft Office

Google Workspace

Microsoft Excel

Job description

Job Description: Sales Executive / Lead Generation Executive Architect & Interior Designer (A&D) Channel

Company Name: Austin Plywood Pvt. Ltd.

Position Title: Sales Executive / Lead Generation Executive A&D Relations

Department: Sales & Business Development

Employment Type: Full-Time

Location: Kolkata

Job Summary

Austin Plywood is seeking a dynamic, result-oriented Sales Executive / Lead Generation Executive to drive business growth through the Architect and Interior Designer (A&D) network. In this role, you will be responsible for building strategic relationships with architects, interior designers, specifiers, and turnkey contractors across residential and commercial sectors. Your core focus will be generating qualified leads, presenting our range of high-performance plywood, veneers, flush doors, and allied interior products, and ensuring Austin Plywood is specified in project BOQs (Bill of Quantities).

Key Responsibilities

1. Architect & Interior Designer Outreach

• Identify, map, and establish relationships with top architects, interior designers, design consultants, and turnkey interior contractors within the assigned region.
• Conduct regular in-person meetings, site visits, and office presentations to pitch Austin Plywoods product range.
• Organise and deliver product presentations, catalogue demonstrations, and sample distributions to design firms.

2. Lead Generation & Project Specification

• Identify ongoing and upcoming high-value residential, commercial, hospitality, and institutional projects in the early design and planning phases.
• Work with architects and interior designers to get Austin Plywood specified in project BOQs, architectural drawings, and tender documents.
• Convert design specifications into actionable sales leads and coordinate with the channel sales/dealer network for order fulfillment.

Key Performance Indicators (KPIs)

• Number of new architectural and interior design firms onboarded monthly.
• Volume and value of project specifications (BOQs) secured for Austin Plywood.
• Lead-to-conversion rate (specifications converted into completed sales).
• Frequency of meetings and site visits logged per week/month.

Qualifications & Skill Requirements

Education & Experience

• Education: Bachelor’s degree in Business Administration, Marketing, Commerce, Interior Design, or a related field.
• Experience: 2-5 years of proven track record in B2B sales, lead generation, or specifier sales within the building materials, interior products, furniture fittings, laminates, tile, or wood industries.
• Network: Existing relationships with local architects, interior designers, and interior contractors preferred.

Technical & Soft Skills

• Strong understanding of interior products, plywood grades, veneers, and wood-panel solutions.
• Excellent communication, negotiation, and interpersonal skills.
• High presentation skills with proficiency in Microsoft Office (Word, Excel, PowerPoint) or Google Workspace.
• Ability to read basic architectural layouts, BOQs, and project specifications is an added advantage.
• Self-motivated, proactive, and target-driven mindset with strong pipeline management.

What We Offer

• Competitive fixed salary with an attractive performance-based incentive structure.
• Travel and local conveyance allowances.
• Comprehensive health insurance and employee benefits.
• Clear avenues for career progression within a leading national brand in the building materials industry.