Sales Executive

HERITAGE FOODS LIMITED; Bengaluru; On-site; INR 350,000 - 550,000; Full time

Job summary

Heritage Foods Limited is seeking a proactive Sales Executive for Ice Cream to drive real-time availability, visibility, and shelf performance across assigned markets in Bengaluru. You will partner with general trade customers to achieve monthly targets and expand distribution through key retailers, ensuring cold-chain compliance.

The role emphasizes in-store execution, promo visibility, and daily/weekly market insights to optimize sales and market share in a fast-paced ice cream category.

Responsibilities

• Ensure product availability, freshness, and range selling in assigned markets.
• Achieve monthly sales targets across general trade.
• Drive width and depth of distribution for ice cream SKUs.
• Ensure visibility through freezers, POSM, branding, and in-store execution.
• Track freezer utilization, monitor hygiene standards.
• Coordinate with logistics for timely replenishment and cold-chain compliance.
• Daily/weekly sales reports, competitor tracking, and market insights.

Job description

Role

Sales Executive - Ice Cream

Responsibilities

• Ensure product availability, freshness, and range selling in assigned markets.
• Achieve monthly sales targets across general trade
• Drive width and depth of distribution for ice cream SKUs.
• Ensure visibility through freezers, POSM, branding, and in-store execution.
• Track freezer utilization, monitor hygiene standards
• Coordinate with logistics for timely replenishment and cold-chain compliance

Channel Development

• Daily/weekly sales reports, competitor tracking, and market insights.