Sales Engineer - grinding machines

SAM AUTOMATION TECHNOLOGIES; Mohali; On-site; INR 350,000 - 700,000; Full time

Job summary

SAM Automation Technologies is seeking a results-driven Sales Engineer for Mohali. This full-time field role focuses on identifying opportunities for grinding and broaching machines, engaging with customers, and presenting technical solutions aligned with client needs.

You will conduct client meetings, cold calls, generate enquiries, coordinate with the service team for installation, and support after-sales activity to build long-term relationships. Travel to customer sites is expected.

Qualifications

• Strong sales engineering and technical support skills for grinding equipment and capital machinery.
• Proficient in sales and customer service, with relationship-building and opportunity management.
• Excellent communication for technical presentations and negotiations.
• Engineering background (diploma or degree) in mechanical or manufacturing fields.
• Experience with CNC metal cutting equipment or capital machinery sales is advantageous.
• Willingness to work on-site in Mohali and visit customer locations.

Responsibilities

• Identify and pursue sales opportunities for grinding and broaching machines; engage with customers.
• Conduct client meetings, cold calling, enquiry generation, and product presentations.
• Coordinate with service team to ensure installation and commissioning.
• Maintain regular customer contact, respond to inquiries, and handle technical clarifications.
• Support after-sales service and gather market feedback; contribute to sales planning and reporting.
• Collaborate with internal teams to refine offerings.

Skills

Sales engineering

Technical support

CRM experience

Communication skills

Account management

Field sales

Education

Engineering background (mechanical/manufacturing)

Tools

CRM software

Sales reporting tools

Job description

Company Description

SAM Automation Technologies is a solution provider company with over two decades of experience serving industrial clients with metal cutting, grinding, broaching, laser machines solutions along with automation projects, metrology solutions too., primarily across North India. We focus on bringing advanced manufacturing technologies to industries in order to help them modernize production processes. Our experienced service team support customers throughout the equipment lifecycle.

Since its inception, the company has emphasized technical upskilling and employment generation in areas such as marketing, maintenance, operating, programming, and training, creating opportunities for continuous learning and growth. SAM Automation Technologies promotes a culture of technological advancement, customer service, and professional development.

Job Description

Solution provider (grinding and broaching machines)

This role is a full-time field job.

The individual in this role will identify and pursue sales opportunities for grinding and broaching machines, engage with prospective and existing customers, and present technical solutions that align with client needs.

Day-to-day responsibilities include client meetings, cold calling, enquiry generation, company and product presentation, and coordinating with the service team to ensure smooth installation and commissioning.

The candidate will maintain regular customer contact, respond to inquiries, handle technical clarifications, and support after-sales service to build long-term relationships. The role also involves gathering market feedback, collaborating with internal teams to refine offerings, and contributing to sales planning and reporting.

Qualifications

• Strong Sales Engineering and Technical Support skills, with the ability to understand and explain grinding and broaching machine technology.
• Proficiency in Sales and Customer Service, including relationship building, opportunity management, and after-sales support.
• Effective Communication skills for technical presentations, negotiations, and collaboration with customers and internal teams.
• Background in mechanical or manufacturing engineering; diploma or degree in engineering or a related technical field is preferred.
• Experience with CNC metal cutting equipment or capital machinery sales is an advantage.
• Ability to work on-site in the Mohali district, visit customer locations, and manage field activities independently.
• Strong problem-solving, analytical, and organizational skills, with familiarity in using CRM or sales reporting tools beneficial.