Sales Engineer

SLTL Group - Sahajanand Laser Technology Ltd; Raipur; On-site; INR 600,000 - 1,200,000; Full time

Job summary

SLTL Group - Sahajanand Laser Technology Ltd is seeking a sales and technical support professional in Raipur. The role focuses on identifying new business opportunities, achieving sales targets, and delivering laser machine demonstrations to clients in automotive, fabrication, electronics, and manufacturing sectors.

You will understand customer requirements, propose suitable laser solutions, and coordinate with application and service teams for trials and installations.

Qualifications

• Bachelor’s or Diploma in Mechanical/Electrical engineering with businesssavvy preferred.
• MBA in Sales/Marketing is an advantage but not mandatory.
• Experience in industrial equipment sales is expected.

Responsibilities

• Identify and develop new business opportunities in automotive, fabrication, electronics, and manufacturing.
• Achieve monthly and annual sales targets.
• Generate leads through cold calling, site visits, exhibitions, and references.
• Prepare and deliver technical presentations and product demonstrations.
• Understand customer requirements and recommend laser machine solutions (cutting, engraving, welding, marking).
• Provide pre-sales consultation and post-sales support.
• Coordinate with application and service teams for trials and installations.
• Build and maintain relationships with clients; handle inquiries and negotiations.
• Maintain CRM records and sales pipeline updates.
• Provide market feedback for product improvements and strategy planning.

Skills

Technical knowledge

MS Office

CRM proficiency

Communication skills

Negotiation

Travel willingness

Education

Bachelor’s/Diploma in Mechanical or Electrical Engineering

MBA in Sales/Marketing (preferred)

Tools

CRM tools

Job description

• Identify and develop new business opportunities in industries such as automotive, fabrication, electronics, and manufacturing.
• Achieve monthly and annual sales targets.
• Generate leads through cold calling, site visits, exhibitions, and references.
• Prepare and deliver technical presentations and product demonstrations.

Technical Support & Solution Selling:

• Understand customer requirements and recommend suitable laser machine solutions (cutting, engraving, welding, marking).
• Provide pre-sales technical consultation and post-sales support.
• Coordinate with application and service teams for machine trials and installations.

Client Relationship Management:

• Build and maintain strong relationships with existing and new clients.
• Handle customer queries, negotiations, and closing deals.
• Ensure customer satisfaction and repeat business.
• Monitor market trends, competitor activities, and pricing strategies.
• Provide feedback to management for product improvements and strategy planning.

Documentation & Reporting:

• Prepare quotations, proposals, and sales reports.
• Maintain CRM records and sales pipeline updates.

Required Qualifications:

• Bachelor’s Degree / Diploma in Mechanical Engineering, Electrical Engineering, or related field.
• MBA in Sales/Marketing (preferred but not mandatory).

Required Skills:

• Strong technical knowledge of industrial machines (laser cutting, CNC, automation preferred).
• Excellent communication and negotiation skills.
• Ability to understand engineering drawings and applications.
• Proficiency in MS Office and CRM tools.
• Willingness to travel extensively.

Experience:

• 2–6 years of experience in industrial equipment/machinery sales (preferably laser or CNC machines).