Job Brief
We are looking for a technically sound and result-oriented Sales Engineer to promote and sell crane equipment in the Delhi NCR region. The candidate will be responsible for generating leads, identifying new business opportunities, understanding customer requirements, providing suitable crane solutions, and achieving sales targets.
- Generate new sales leads through customer visits, cold calling, networking, and market research.
- Develop relationships with contractors, EPC companies, infrastructure developers, crane rental companies, and industrial customers.
- Understand customer requirements and recommend suitable crane models and technical specifications.
- Prepare quotations, technical proposals, and commercial offers, and follow up to convert enquiries into orders.
- Conduct product presentations and coordinate equipment demonstrations for prospective customers.
- Track ongoing and upcoming projects to identify potential crane sales opportunities.
- Monitor competitor activities, market trends, and customer feedback.
- Coordinate with internal teams for order processing, equipment delivery, and after-sales support.
- Follow up on customer payments and maintain regular communication with existing clients.
- Maintain sales reports, customer databases, and sales pipelines to achieve assigned targets.
Education and Work Experience Requirements
- Diploma or Bachelor's degree in Mechanical Engineering, Automobile Engineering, or a related discipline.
- 14 years of experience in sales of cranes, construction equipment, heavy machinery, or material handling equipment.
- Basic technical knowledge of crane applications, lifting capacities, and equipment specifications.
- Strong communication, presentation, negotiation, and customer-handling skills.
- Ability to generate leads, develop customer relationships, and close sales.
- Good commercial awareness and quotation preparation skills.
- Strong lead generation, prospecting, and customer relationship management skills.
Language Skills Required
- Proficient in English, Hindi, and Local language.
Other Skills Required
- Good communication, presentation, and negotiation skills.
- Basic technical knowledge of cranes, lifting equipment, and their applications.
- Ability to understand customer requirements and recommend suitable equipment.
- Knowledge of the construction, infrastructure, and industrial equipment markets.
- Proficiency in MS Office and CRM software.
- Strong follow-up, coordination, and problem-solving abilities.
- Target-oriented, self-motivated, and willing to travel across the assigned territory.
- Ability to work independently and collaboratively with internal teams.