Sales Engineer

Industrial IT Solutions Pvt Ltd; Faridabad District; On-site; INR 3,000,000 - 5,400,000; Full time

Job summary

Industrial IT Solutions Pvt Ltd in Haryana, India seeks a senior sales leader to identify, develop and close opportunities in automation systems, DCS/PLC/SCADA, VFDs, and retrofit projects. You will own the full sales cycle from lead gen to order closure and build relationships with plant heads and engineering teams.

You will review techno-commercial offers, margins, and bid strategies for major opportunities, while mentoring a sales team and expanding strategic accounts with extensive travel.

Qualifications

• BE/B.Tech in Electrical, Electronics, Instrumentation, or related engineering discipline.
• 10–15 years of proven industrial sales experience, preferably in automation, electrical systems, drives, panels, or process industry solutions.
• Strong technical understanding of automation architecture, control systems, drives, electrical panels, and project-based selling.
• Ability to independently handle technical discussions, bid reviews, customer objections, and techno-commercial negotiations.
• Strong communication, presentation, relationship-building, and leadership capabilities.
• Commercial maturity with a clear understanding of costing, margin management, payment terms, and sales forecasting.
• Willingness to travel extensively for customer meetings, site visits, and business development activities.

Responsibilities

• Independently identify, develop, and close business opportunities for automation systems, DCS/PLC/SCADA, VFDs, MCC/PCC/VFD panels, retrofit projects, spares, and annual service requirements.
• Own the complete sales cycle from lead generation and enquiry qualification to technical discussion, proposal strategy, commercial negotiation, and final order closure.
• Build and maintain strong working relationships with plant heads, project teams, engineering teams, procurement, consultants, EPC contractors, and key decision-makers at client organizations.
• Conduct customer visits, understand process requirements, identify pain points, and convert customer needs into solution-oriented business proposals in coordination with internal engineering teams.
• Prepare and review techno-commercial offers, costing inputs, bid qualifications, margin strategy, and presentation material for major opportunities.
• Drive key account management for strategic customers and develop long-term business plans for repeat orders, upgrades, modernization, and service business.
• Monitor market trends, competitor offerings, industry developments, and customer investment plans to identify new sectors and growth opportunities.
• Coordinate closely with engineering, costing, procurement, execution, and service teams to ensure smooth handover of orders and high customer satisfaction.
• Support management in sales planning, forecasting, order pipeline review, target achievement, and business expansion initiatives.
• Mentor junior sales engineers and contribute to building a disciplined, technically strong, and commercially effective sales team.

Skills

Industrial sales

Automation knowledge

Tech negotiations

Relationship building

Presentation skills

Education

BE/B.Tech Electrical/Electronics/Instrumentation

Tools

ABB

Siemens

Rockwell

Schneider Electric

Job description

Key Responsibilities

• Independently identify, develop, and close business opportunities for automation systems, DCS/PLC/SCADA, VFDs, MCC/PCC/VFD panels, retrofit projects, spares, and annual service requirements.
• Own the complete sales cycle from lead generation and enquiry qualification to technical discussion, proposal strategy, commercial negotiation, and final order closure.
• Build and maintain strong working relationships with plant heads, project teams, engineering teams, procurement, consultants, EPC contractors, and key decision-makers at client organizations.
• Conduct customer visits, understand process requirements, identify pain points, and convert customer needs into solution-oriented business proposals in coordination with internal engineering teams.
• Prepare and review techno-commercial offers, costing inputs, bid qualifications, margin strategy, and presentation material for major opportunities.
• Drive key account management for strategic customers and develop long-term business plans for repeat orders, upgrades, modernization, and service business.
• Monitor market trends, competitor offerings, industry developments, and customer investment plans to identify new sectors and growth opportunities.
• Coordinate closely with engineering, costing, procurement, execution, and service teams to ensure smooth handover of orders and high customer satisfaction.
• Support management in sales planning, forecasting, order pipeline review, target achievement, and business expansion initiatives.
• Mentor junior sales engineers and contribute to building a disciplined, technically strong, and commercially effective sales team.

Role Expectations / Key Performance Indicators

Area

Expectation

Business Development

Order Conversion

Key Accounts

Commercial Discipline

Team Contribution

Required Skills and Qualifications

• B.E./B.Tech in Electrical, Electronics, Instrumentation, or a related engineering discipline.
• 10 to 15 Years of proven experience in industrial sales, preferably in Automation, Electrical systems, Drives, Panels, or process-industry solutions.
• Strong technical understanding of automation architecture, control systems, drives, electrical panels, and project-based industrial selling.
• Ability to independently handle technical discussions, bid reviews, customer objections, and techno-commercial negotiations.
• Strong communication, presentation, relationship-building, and leadership capabilities.
• Commercial maturity with a clear understanding of costing, margin management, payment terms, and sales forecasting.
• Willingness to travel extensively for customer meetings, site visits, and business development activities.

Preferred Profile

• Experience in handling automation and electrical sales for Sugar, Power, Cement, Water, Metal, or other process industries.
• Exposure to ABB / Siemens / Rockwell / Schneider / similar industrial automation and electrical product ecosystems.
• Prior experience in handling large-value turnkey, retrofit, modernization, or service-led industrial opportunities.
• Ability to work as an individual contributor with ownership while also supporting senior management in strategic sales growth.