Sales Development Executive

Confidential; Ernakulam; On-site; INR 600,000 - 900,000; Full time

Job summary

Confidential is seeking a field sales professional in India to drive territory growth across GT and related channels. You will manage distributors, ensure market coverage and product availability, and push for primary and secondary sales targets.

The role focuses on identifying new outlets, implementing visibility and promotions, monitoring rivals, and building strong relationships with distributors and retailers to achieve business targets.

Qualifications

• 3–8 years of experience in FMCG / Beverages sales, preferably with exposure to GT.
• Strong understanding of distribution, territory management, and retail execution.
• Good communication and relationship-management skills.
• Strong execution orientation and ability to work towards targets.
• Candidates from FMCG, Beverages, Food, or Consumer Products companies preferred.

Responsibilities

• Drive sales and distribution across GT and relevant channels.
• Manage distributors and ensure market coverage and product availability.
• Achieve primary and secondary sales targets through execution.
• Identify and develop new outlets and market opportunities to expand distribution.
• Ensure effective implementation of visibility, merchandising, promotions, and trade activities.
• Monitor competitor activities, market trends, and provide market insights.
• Build strong relationships with distributors, retailers, and key stakeholders.
• Track daily/weekly sales performance and take corrective actions to achieve business targets.

Skills

FMCG sales

Territory management

Retail execution

Distributor management

Communication

Job description

• Drive sales and distribution for the assigned territory across GT and other relevant channels.
• Manage distributors and ensure effective market coverage and product availability.
• Achieve primary and secondary sales targets through strong execution.
• Identify and develop new outlets and market opportunities to expand distribution.
• Ensure effective implementation of visibility, merchandising, promotions, and trade activities.
• Monitor competitor activities, market trends, and provide market insights.
• Build strong relationships with distributors, retailers, and key stakeholders.
• Track daily/weekly sales performance and take corrective actions to achieve business targets.

Candidate Profile :-

• 3–8 years of experience in FMCG / Beverages sales, preferably with exposure to GT.
• Strong understanding of distribution, territory management, and retail execution.
• Good communication and relationship-management skills.
• Strong execution orientation and ability to work towards targets.
• Candidates from FMCG, Beverages, Food, or Consumer Products companies preferred.