Sales Officer

South Asian Foods Corporation; Veerapandi, Karumathampatti; On-site; INR 400,000 - 600,000; Full time

Job summary

South Asian Foods Corporation in Tamil Nadu is seeking a proactive Business Development Executive with strong field sales experience in the beverage or FMCG sector to drive growth. The role focuses on visiting retail outlets, ensuring product availability and visibility, and expanding market presence through retailer partnerships.

The candidate should demonstrate excellent communication and negotiation skills, a willingness to travel extensively, and a target-driven mindset to consistently meet

Qualifications

• Minimum 14 years of field sales experience in beverage or FMCG.
• Strong understanding of retail market and secondary sales.
• Good communication, negotiation and relationship-building skills.
• Willingness to travel extensively for market visits.
• Target-oriented and self-driven.

Responsibilities

• Drive secondary sales by visiting retail outlets, supermarkets, and key accounts in the assigned territory.
• Ensure product availability, display, and visibility in retail stores.
• Identify and onboard new retail outlets to increase market penetration.
• Build and maintain strong relationships with shop owners and retailers.
• Monitor competitor activities, pricing, and promotions in the market.
• Ensure proper execution of branding and promotional activities in stores.
• Achieve monthly sales targets and increase product off-take from outlets.
• Provide regular market feedback and daily sales reports to management.

Skills

Field sales

Retail market

Negotiation

Relationship-building

Travel willingness

Education

Any Graduate / Diploma

Job description

Job Summary: We are looking for a proactive Business Development Executive with strong field sales experience in the beverage or FMCG sector. The candidate should have good market knowledge and the ability to drive secondary sales by covering retail outlets, increasing product visibility, and expanding market presence.

Key Responsibilities

• Drive secondary sales by visiting retail outlets, supermarkets, and key accounts in the assigned territory.
• Ensure product availability, display, and visibility in retail stores.
• Identify and onboard new retail outlets to increase market penetration.
• Build and maintain strong relationships with shop owners and retailers.
• Monitor competitor activities, pricing, and promotions in the market.
• Ensure proper execution of branding and promotional activities in stores.
• Achieve monthly sales targets and increase product off-take from outlets.
• Provide regular market feedback and daily sales reports to management.

Requirements

• 14 years of field sales experience in beverage or FMCG industry.
• Strong understanding of retail market and secondary sales.
• Good communication, negotiation, and relationship-building skills.
• Willingness to travel extensively for market visits.
• Target-oriented and self-driven.

Qualification

• Any Graduate / Diploma.