Sales Associate

PassFort; New Delhi; On-site; INR 450,000 - 850,000; Full time

Job summary

PassFort is seeking a Sales Associate in Delhi to drive neuro-surgical product sales across hospitals and clinics. The role focuses on engaging neurosurgeons and hospital stakeholders to grow market share.

The candidate should have strong field sales experience in healthcare, with willingness to travel within the territory and collaborate with marketing, clinical and operations teams to achieve targets.

Qualifications

• Must have 2 years of field sales experience in healthcare or related segments.
• Experience in neuro-surgical products is preferred but not mandatory.
• Strong ability to engage with neurosurgeons and hospital stakeholders to drive growth.

Responsibilities

• Develop and execute sales plans for neuro-surgical products in the assigned territory.
• Support finance teams with billing and payments follow-ups in hospitals.
• Build and maintain relationships with neurosurgeons, OT teams, and key opinion leaders.
• Liaise with Radiology departments, radiologists, and MRI technicians.
• Present product features, clinical benefits, and value propositions to clinical teams.
• Identify stakeholders across medical, administrative, purchase, and finance to enable sales closures.
• Navigate hospital processes for product evaluations, registrations, pricing, and tenders.
• Aim to achieve monthly, quarterly, and annual sales targets and market share goals.
• Conduct field visits, demos, and in-service training as needed.
• Monitor competitor activities and provide market intelligence.
• Record calls, opportunities, and sales funnel in CRM and collaborate across teams.

Skills

Stakeholder management

Medical sales

Territory planning

Clinical presentations

Education

Postgraduate degree in Life Sciences

MBA in Marketing / Healthcare

BSc Radiology

Job description

Job Title : Sales Associate

Employment Type: Full-time

Team: Sales

Location: Delhi

Experience

• Must have: 2 years experience in field sales
• Good to have: Overall, 4-5 years experience in healthcare (Neuro /Neuro-surgical segment preferred)

Role Overview

We are looking for a sales professional with strong exposure to the neuro-surgical segment who can effectively engage with neurosurgeons and hospital stakeholders to drive sustainable business growth.

The role involves managing key accounts, identifying new opportunities, and navigating hospital administrative structures to build long-term partnerships.

Key Responsibilities

1. Develop and execute sales plans for neuro-surgical products in the assigned territory.
2. Support the internal finance team in following up with hospital finance and operations teams on billing and payments.
3. Build and maintain strong relationships with neurosurgeons, OT teams, and key opinion leaders.
4. Liaise with Radiology department- Radiologist and MRI technicians
5. Effectively present product features, clinical benefits, and value propositions during in-clinic and in-OT interactions.
6. Identify, map, and engage all relevant stakeholders in hospitals (medical, administrative, purchase, and finance) to support sales closure.
7. Navigate hospital administrative processes for product evaluations, registrations, pricing, and tender-related activities.
8. Achieve monthly, quarterly, and annual sales targets and market share objectives.
9. Conduct regular field visits, case supports, demos, and in-service training as required.
10. Monitor competitor activities and provide timely market intelligence to management.
11. Maintain accurate records of calls, opportunities, and sales funnel in CRM/reporting formats.Work closely with marketing, clinical, and operations teams to execute territory- level initiatives.
12. Attend neurosurgeries and operate neuronavigation tools as and when needed

Key Skills & Competencies

1. Strong ability to engage and build rapport with neurosurgeons and senior clinicians.
2. Good understanding of hospital decision-making and administrative structures (medical administration, purchase, stores, finance).
3. Stakeholder mapping skills with the ability to identify and influence key decision-makers and influencers.Strategic, incremental selling approach focused on step-by-step business growth.
4. Proven track record of meeting or exceeding sales targets.
5. Excellent communication, presentation, and negotiation skills. High level of ownership, self-drive, and result orientation.
6. Willingness to travel extensively within the assigned territory.

Preferred Qualifications

A postgraduate degree in the following disciplines is preferable

1. Graduate in Life Sciences / Biomedical / Pharmacy / Nursing / Allied Health
2. MBA in Marketing / Healthcare Management
3. BSc Radiology / BSc neuro-physiology

Preferred Experience

Prior exposure to neuro-surgery, neurology, or related specialties (devices, implants, or consumables) is a plus.