Sales Application Engineer

New Mill Gin Stores & Engineering Company; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

New Mill Gin Stores & Engineering Company in Mumbai recruits a Sales Application Engineer to drive technical sales and provide application support for cutting tools, measuring instruments, and abrasives. The role is on-site with daily customer interactions and demos to convert opportunities into orders.

You will deliver proposals, coordinate with suppliers, maintain product knowledge, and contribute to achieving sales targets while supporting after-sales service at customer sites.

Qualifications

• Strong Sales Engineering and sales skills to translate technical features into customer value.
• Technical support, including troubleshooting and application advice.
• Mechanical engineering knowledge related to cutting tools and machining processes.
• Electrical engineering knowledge where applicable to products or customer equipment.
• Diploma or degree in Mechanical or Electrical Engineering preferred; tooling experience beneficial.
• Excellent communication and presentation abilities; willingness to visit customer sites.

Responsibilities

• Provide technical guidance on cutting tools, measuring instruments, and abrasives.
• Prepare and present technical proposals and product demonstrations.
• Collaborate with sales team to identify customer needs and convert opportunities into orders.
• Respond to customer inquiries and coordinate with suppliers.
• Maintain up-to-date knowledge of product ranges and applications.
• Maintain records of customer interactions and support after-sales service.
• Contribute to sales targets and attend training/workshops.

Skills

Sales engineering

Technical support

Communication

Field visits

Education

Diploma/degree in Mechanical or Electrical Engineering

Tools

MS Office

Job description

Company Description

New Mill Gin Stores & Engineering Company is a long-established engineering supplier, operating since 1949 as a leading stockist of HSS and carbide cutting tools, measuring instruments, and abrasives. The company serves a broad industrial customer base with a focus on quality and reliability. It is an authorized channel partner for well-known brands such as Indian Tools, Miranda Tools, YG1, Lenox, Ceratizit, Insize, Grindwell Norton, and Bahco. Team members work in a technically driven environment where strong product knowledge and customer service are highly valued.

Role Description

The Sales Application Engineer role is a full-time, on-site position based in the Mumbai Metropolitan Region. The role involves providing technical guidance on cutting tools, measuring instruments, and abrasives to industrial customers, including product selection, application support, and troubleshooting. The Sales Application Engineer will prepare and present technical proposals, conduct product demonstrations, and collaborate with the sales team to identify customer needs and convert opportunities into orders. Daily responsibilities include responding to customer inquiries, coordinating with suppliers, maintaining up-to-date knowledge of product ranges and applications, and supporting after-sales service. The role also requires maintaining accurate records of customer interactions, contributing to sales targets, and participating in training or technical workshops as needed.

Qualifications

• Candidates should possess strong Sales Engineering and Sales skills, with the ability to translate technical features into customer value.
• Candidates should possess Technical Support skills, including troubleshooting, application advice, and customer-facing problem resolution.
• Candidates should possess Mechanical Engineering knowledge relevant to cutting tools, machining processes, and industrial applications.
• Candidates should possess Electrical Engineering knowledge where applicable to products or customer equipment and installations.
• Beneficial qualifications include a diploma or degree in Mechanical or Electrical Engineering, experience in industrial tooling or machine shop environments, and familiarity with HSS/carbide tools, measuring instruments, and abrasives.
• Additional beneficial skills include strong communication and presentation abilities, proficiency with MS Office, comfort with field visits to customer sites, and a customer-focused, results-oriented approach.