SADC - Assistant Product Manager/ Product Manager role.

Hetero; Hyderabad; Presencial; INR 900.000 - 1.500.000; Jornada completa

Descripción de la vacante

Hetero in India is seeking an experienced Brand Marketing Manager to develop and execute brand strategies for oncology products in international markets, especially in the SADC region. You will coordinate with cross-functional teams to drive product launches, promotional campaigns and market growth.

The role requires 4–6 years in pharma marketing, with exposure to international markets, and a preferred MBA in Marketing.

Formación

• Bachelor’s degree in Pharmacy / Life Sciences / Biotechnology.
• MBA in Marketing / Pharmaceutical Management (preferred).
• 4-5 years of experience in pharmaceutical product management or marketing in Oncology Therapy.
• Exposure to international markets preferred.

Responsabilidades

• Brand Support & Marketing Execution: Develop and implement brand plans for assigned products in international markets; support campaigns, promotions and launches; ensure timely marketing inputs to teams.
• Promotional Material Development & Delivery: Coordinate with GMT for scientific materials (visual aids, LBLs, posters) and with medical, purchasing and logistics teams for delivery; analyze EXIM data and market trends.
• Product Launch Coordination: Support launches by coordinating with Regulatory, Supply Chain and international teams; prepare launch kits and promotional campaigns.
• Cross-functional Coordination: Work with GMT, Regulatory Affairs and Supply Chain for smooth marketing execution.

Conocimientos

Brand management fundamentals

Market research and analysis

Promotional campaign execution

Educación

Bachelor’s degree in Pharmacy / Life Sciences / Biotechnology

MBA in Marketing / Pharmaceutical Management

Descripción del empleo

4 - 6 Years

PERMANENT

Job Description

Department:

Emerging Market

Reports To:

Assistant General Manager – EM - SADC

1. Job Purpose

To support the development and execution of brand strategiesand marketing initiatives for pharmaceutical products in SADC, developingpromotional materials, supporting product launches, and coordinating with internalteams to achieve brand growth objectives.

2. Key Responsibilities

Brand Support & Marketing Execution

• Assist in the development and implementation ofbrand plans for assigned products in international markets.
• Support execution of marketing campaigns,promotional activities, and product launches.
• Ensure timely availability of marketing inputsto the teams.

Promotional Material Development & Delivery

• Coordination with GMT for development of scientificpromotional materials including: Visual aids, LBLs, posters
• Coordination with medical team for scientifictraining slides
• Coordination with purchase team & vendor forprocurement of brand reminder gifts
• Coordination with logistics team for delivery ofthe material to the country
• Collect and analyse EXIM data, competitoractivity, pricing trends liaising with in-country team.
• Analyse and create reports for sales trend andbrand performance.

Product Launch Coordination

• Support new product launches by coordinating with:
• Regulatory team
• Supply chain
• International business teams
• Prepare launch kits, training modules, andpromotional campaigns.

Cross-functional Coordination

• Work closely with GMT, Regulatory Affairs,Supply Chain, for smooth execution of marketing initiatives.

3. Qualifications

Education

• Bachelor’s degree in Pharmacy / Life Sciences /Biotechnology
• MBA in Marketing / Pharmaceutical Management (preferred)

Experience

• 4-5 years of experience in pharmaceuticalproduct management or marketing in Oncology Therapy
• Exposure to international markets preferred

Marketing Skills

• Brand management fundamentals
• Market research and analysis
• Promotional campaign execution

Scientific Skills

• Understanding of clinical data and therapeuticareas

Analytical Skills

• Sales analysis and market data interpretation
• Presentation and training skills
• Effective cross-functional coordination

5. Travel Requirement

International travel- Field work with local team,distributor meetings, and attending conferences