RGM - Mumbai thane

PAPL Connect Plus

Mumbai

On-site

INR 1,800,000 - 2,200,000

Full time

2 days ago
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Job summary

Parle Agro in Mumbai is seeking a Regional Growth Manager to drive sales growth and market expansion. You will develop and execute comprehensive business plans, set performance targets, and lead cross-functional teams to achieve sales objectives.

Reporting to the Business Head, the RGM will guide AGMs and GO reports, coordinate with experts on brand initiatives, and ensure timely market reporting and strategic growth across the region.

Qualifications

  • Must have FMCG industry experience with a focus on general trade.
  • Excellent communication, negotiation, and leadership skills.
  • MBA from business schools preferred.
  • Experience: 8+ years in FMCG sales and management (Age < 40).
  • Field work experience and channel partner management.
  • Territory management and selling skills.

Responsibilities

  • Develop and execute sales plans to achieve coverage, distribution and display objectives.
  • Establish and monitor performance targets for growth officers and AGMs.
  • Coordinate with experts to execute brand activities and initiatives.
  • Execute market plans and report to the Business Head.
  • Analyze market trends and forecast stock requirements.
  • Develop quarterly/annual plans and establish channel partner numbers.
  • Lead cross-functional teams to achieve sales objectives.

Skills

FMCG sales
General Trade
Channel partner management
Territory management
Leadership
Communication skills
Negotiation

Education

MBA (preferred)

Job description

5 - 9 Years

Permanent

Job Description

Parle Agro isone of India's leading beverage companies, known for its iconic brands andinnovative products in the beverage sector. Founded in 1984, the company hasgrown exponentially over the years, establishing a strong presence across Indiaand expanding its reach internationally with turnover of Rs 8,500 Crore in2023.

About the role

The Regional Growth Manager (RGM) plays a pivotal role in drivingsales growth and market expansion for Parle Agro within their assigned region.Reporting to the Business Head, the RGM is responsible for developing andexecuting comprehensive business plans, establishing performance targets, andleading cross-functional teams to achieve sales objectives. The AGM and GOreport to the RGM.

Responsibilities
1.Sales and Distribution Management
  • Develop and execute businessplans to achieve sales objectives, including coverage, distribution, anddisplay objectives.
  • Establish and monitorperformance targets for growth officers and area growth managers, ensuringalignment with overall business goals.
  • Coordinate with subjectmatter experts to execute brand activities and initiatives effectively.
  • Execute market contactplans and ensure timely reporting to BM/BH.
2.Market Analysis
  • Analyze market trends andtrack sales performance, sharing insights and reports with senior management.
  • Utilize market insightsto forecast stock requirements and provide recommendations to BM/BH.
  • Track and report oncompetitive activities and developments, proposing counteractive strategies asnecessary.
3.Business Development
  • Develop and deployquarterly and annual plans, programs, and policies for the sales team.
  • Establish channel partner numbers required ineach territory and the infra requirement like investments, units and no of channelpartners.
  • Break their objectives month wise, weekly and daywise and put –up a system of reporting accordingly.
  • Take new initiatives forbusiness growth and market expansion.
4.Team Management
  • Establish and monitorperformance targets for growth officers and area growth managers, ensuringalignment with overall business goals.
  • Conduct regular reviewmeetings with AGMs weekly to track progress and take corrective actions asnecessary.
  • Conduct review meeting for Growth officers oncein a quarter to review their total territory performance and guide them onimprovement areas.
  • Ensure that your team raises their and their channel partner claims on time and settlethem as per the agreed calendar.
5.People Management
  • Lead and motivatecross-functional teams to achieve sales objectives and business goals.
  • Implement and oversee theagreed training calendar to enhance team capabilities and performance.
  • Coordinate with HR forrecruitment, training, and development initiatives as necessary.
Job Specification
Education and skills
  • Must have experience in the FMCGindustry with a focus on general trade.
  • Excellent communication, negotiation,and leadership skills.
  • MBA from Business Schools preferred.
  • Experience: 8+ years in FMCG sales andmanagement. (Age less than 40 years)
  • Field Work Experience
  • Channel Partner management
  • Territory Management and Selling skills
Key Interactions
  • External Retailer and channel partners
  • Internal Regional HR, Accounts, SME, Sales Team
PREFFERED INDUSTRY
  • FMCG
Job Snapshot
  • Updated Date: 18/03/2026
  • Job ID: Job_659
  • Department: General Trade
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