Retention Marketing Executive

The Social Media Branding; Jaipur; Presencial; INR 500 000 - 750 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Restaurant of retention program

Resumo da oferta

The Social Media Branding (TSMB) in Jaipur seeks a Retention Marketing Executive to design and execute campaigns that boost customer loyalty and lifetime value through Whatsapp Marketing. You will analyze retention metrics, segment audiences, and optimize journeys to reduce churn while collaborating with marketing, sales and creative teams.

Daily duties include campaign planning, monitoring dashboards, running A/B tests, preparing reports, and proposing data-driven retention improvements in a

Qualificações

• Design and execute retention campaigns to increase loyalty.
• Analyze customer behavior and retention metrics.
• Segment audiences and optimize communication journeys.
• Collaborate with marketing, sales and creative teams.
• Experience in Whatsapp Marketing.
• Strong analytical abilities with data/reporting tools.
• Proactive, detail-oriented mindset with multiple campaigns and deadlines.

Responsabilidades

• Plan and run retention campaigns via Whatsapp Marketing.
• Monitor dashboards and run A/B tests.
• Prepare reports and propose data-driven retention improvements.
• Coordinate with marketing, sales and creative teams.

Conhecimentos

Market Planning

Market Research

Communication

Sales & Customer Relationships

WhatsApp Marketing

Data Analytics

Reporting Tools

Campaign Management

Formação académica

Bachelor's degree in Marketing/Business/Communications or related field

Descrição da oferta de emprego

Company Description

The Social Media Branding (TSMB) is a comprehensive branding and digital marketing company serving clients across India. Founded in 2019 by Yashasvi Rathi, TSMB focuses on transforming the digital presence of businesses and enterprises through strategic, impact-oriented solutions. Backed by years of expertise, the company combines the skills of copywriters, designers, and strategists to build self-selling brands and compelling narratives. TSMB delivers end-to-end digital marketing services, including brand building, content creation, SEO, social media marketing, performance advertising, online reputation management, UI/UX design, YouTube marketing, and influencer marketing. Team members join a collaborative environment centered on creativity, measurable results, and continuous learning.

Role Description

This is a full-time, on-site Retention Marketing Executive role based in Jaipur. The Retention Marketing Executive will design and execute campaigns aimed at increasing customer loyalty, engagement, and lifetime value across Whatsapp Marketing. The role involves analyzing customer behavior and retention metrics, segmenting audiences, and optimizing communication journeys to reduce churn. The individual will collaborate closely with marketing, sales, and creative teams to develop offers, content, and initiatives that encourage repeat business and strengthen brand relationships. Daily tasks include campaign planning, monitoring performance dashboards, running A/B tests, preparing reports, and suggesting data-backed improvements to retention strategies.

Qualifications

• Candidates should possess Market Planning and Marketing skills to design and execute effective retention campaigns.
• Candidates should possess Market Research skills to understand audience behavior, preferences, and competitive trends.
• Candidates should possess strong Communication skills to craft clear, engaging messages and collaborate with internal teams.
• Candidates should possess Sales and customer relationship skills to connect retention initiatives with revenue and upsell opportunities.
• Experience in Whatsapp Marketing
• Strong analytical abilities with proficiency in using data and reporting tools to interpret campaign performance.
• Proactive, detail-oriented mindset with the ability to manage multiple campaigns and deadlines in a fast-paced environment.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.