RBB-Preferred Relationship Manager

Hdfc Bank; Raipur; On-site; INR 500,000 - 750,000; Full time

Job summary

HDFC Bank is seeking a Branch-based professional for HNI portfolio management under the Preferred programme. Focus is on acquiring and managing high-net-worth customers, cross-selling, and expanding wallet share while delivering superior customer experience.

The role involves end-to-end portfolio growth, adherence to KYC/AML norms, and collaboration with multiple product teams. Graduation is required with Post-Graduation preferred; AMFI/IRDA/NCFM certifications are optional.

Qualifications

• Graduation is required; Post-Graduation preferred.
• AMFI Certification, IRDA Certification, NCFM Certification (Optional).

Responsibilities

• Acquire new customers meeting product criteria.
• Enhance portfolio value and maintain hygiene parameters.
• Cross-sell bank products based on customer needs.
• Control attrition and achieve revenue targets.
• Ensure error-free documentation and adherence to KYC/AML norms.
• Identify cross-sell opportunities to increase wallet share.
• Enhance product penetration and income-generating product holdings.
• Deliver quality service and resolve queries within TAT.
• Proactively manage complaints and ensure timely communication.
• Promote direct banking channels and ensure smooth portfolio transitions.

Skills

Sales skills

Influencing

Banking products

Planning & organizing

Communication

Market knowledge

Education

Graduation

Post-Graduation

Job description

Business Unit

Retail Branch Banking

Reporting To

Branch Manager

Job Function and Role Type

Sales & Portfolio Management, Individual Contributor, Moderate Travel

Job Purpose

Responsible for acquiring and managing HNI customers under the Preferred programme, enhancing relationship profitability through cross-selling, and increasing wallet share. Serve as a one-point contact for financial needs, ensuring superior customer experience and portfolio growth.

Key Responsibilities

HNW Portfolio Management

• Acquire new customers meeting product criteria.
• Enhance portfolio value and maintain hygiene parameters.
• Cross-sell bank products based on customer needs.
• Control attrition and achieve revenue targets.

Operations, Marketing & Processes

• Ensure error-free documentation and adherence to KYC/AML norms.
• Identify cross-sell opportunities to increase wallet share.
• Enhance product penetration and income-generating product holdings.

Customer Service

• Deliver quality service and resolve queries within TAT.
• Proactively manage complaints and ensure timely communication.
• Promote direct banking channels and ensure smooth portfolio transitions.

Education

Graduation required; Post-Graduation preferred.

Certifications

AMFI Certification, IRDA Certification, NCFM Certification (Optional).

Key Competencies

Sales and influencing skills, banking product knowledge, planning and organizing skills, good communication, knowledge of competition and financial trends.

Major Stakeholders

Customers, Branch Banking Team, Operations, Product Team, Asset Team, Treasury, Credit, Insurance Partners, AMC's, HDFC Securities.