RBB-Preferred Relationship Manager

HDFC Bank; Ahmedabad District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

HDFC Bank is seeking a Preferred Relationship Manager to acquire and manage HNI customers under the Preferred programme, driving profitability through cross-selling and wallet share growth.

You will serve as a single point of contact for financial needs, delivering superior customer experience and portfolio growth in a branch-setting across Retail Branch Banking.

Qualifications

• Graduation is mandatory; post-graduation is preferred.
• AMFI, IRDA, and NCFM certifications are advantageous.

Responsibilities

• Acquire new customers meeting product criteria.
• Cross-sell bank products based on customer needs.
• Control attrition and achieve revenue targets.
• Deliver quality service and resolve queries within TAT.
• Promote direct banking channels and ensure portfolio transitions.

Skills

Sales and influencing

Banking product knowledge

Planning and organizing

Good communication

Market and financial trends

Education

Graduation

Post-Graduation preferred

AMFI Certification

IRDA Certification

NCFM Certification

Job description

Job Function and Role Type

Sales & Portfolio Management, Individual Contributor, Moderate Travel

Role Description

Job Title

Preferred Relationship Manager

Business Unit

Retail Branch Banking

Reporting To

Branch Manager

Job Function and Role Type

Sales & Portfolio Management, Individual Contributor, Moderate Travel

Version No

Job Purpose

Responsible for acquiring and managing HNI customers under the Preferred programme, enhancing relationship profitability through cross-selling, and increasing wallet share. Serve as a one-point contact for financial needs, ensuring superior customer experience and portfolio growth.

Key Responsibilities

HNW Portfolio Management

• Acquire new customers meeting product criteria.


• Enhance portfolio value and maintain hygiene parameters.


• Cross-sell bank products based on customer needs.


• Control attrition and achieve revenue targets.

Operations, Marketing & Processes

• Ensure error-free documentation and adherence to KYC/AML norms.


• Identify cross-sell opportunities to increase wallet share.


• Enhance product penetration and income-generating product holdings.

Customer Service

• Deliver quality service and resolve queries within TAT.


• Proactively manage complaints and ensure timely communication.


• Promote direct banking channels and ensure smooth portfolio transitions.

Education

• Graduation required; Post-Graduation preferred.

Certifications

• AMFI Certification, IRDA Certification, NCFM Certification (Optional).

Key Competencies

• Sales and influencing skills, banking product knowledge, planning and organizing skills, good communication, knowledge of competition and financial trends.

Major Stakeholders

• Customers, Branch Banking Team, Operations, Product Team, Asset Team, Treasury, Credit, Insurance Partners, AMC's, HDFC Securities.