RBB-Preferred Relationship Manager

HDFC Bank Limited; Eluru District; On-site; INR 700,000 - 1,100,000; Full time

Job summary

HDFC Bank Limited is seeking a Preferred Relationship Manager for Retail Branch Banking. The role focuses on acquiring and managing HNI customers under the Preferred programme, enhancing profitability through cross-selling, and growing wallet share.

You will be the single point of contact for financial needs and ensure superior customer experience while driving portfolio growth. Key responsibilities include building a strong HNW portfolio, targeting revenue goals, and maintaining compliance with

Qualifications

• Graduation is required; Post-Graduation is preferred.
• Strong sales and relationship management capabilities.
• Ability to cross-sell and manage client portfolios.

Responsibilities

• Acquire new customers meeting product criteria and improve portfolio value.
• Cross-sell bank products based on client needs while maintaining hygiene.
• Deliver high-quality service and resolve queries within TAT; manage complaints.
• Promote direct banking channels and ensure smooth portfolio transitions.

Education

Graduation

Post-Graduation

Job description

Job Title

Preferred Relationship Manager

Business Unit

Retail Branch Banking

Reporting To

Branch Manager

Job Function and Role Type

Sales & Portfolio Management, Individual Contributor, Moderate Travel

Job Purpose

Responsible for acquiring and managing HNI customers under the Preferred programme, enhancing relationship profitability through cross-selling, and increasing wallet share. Serve as a one-point contact for financial needs, ensuring superior customer experience and portfolio growth.

Key Responsibilities

HNW Portfolio Management

• Acquire new customers meeting product criteria.
• Enhance portfolio value and maintain hygiene parameters.
• Cross-sell bank products based on customer needs.
• Control attrition and achieve revenue targets.

Operations, Marketing & Processes

• Ensure error-free documentation and adherence to KYC/AML norms.
• Identify cross-sell opportunities to increase wallet share.
• Enhance product penetration and income-generating product holdings.

Customer Service

• Deliver quality service and resolve queries within TAT.
• Proactively manage complaints and ensure timely communication.
• Promote direct banking channels and ensure smooth portfolio transitions.

Education

Graduation required; Post-Graduation preferred.

Certifications

AMFI Certification, IRDA Certification, NCFM Certification (Optional).

Key Competencies

Sales and influencing skills, banking product knowledge, planning and organizing skills, good communication, knowledge of competition and financial trends.

Major Stakeholders

Customers, Branch Banking Team, Operations, Product Team, Asset Team, Treasury, Credit, Insurance Partners, AMC's, HDFC Securities.

Required Skills

Refer to the Job Description