RBB-Personal Banker Classic

Hdfc Bank; Ahmedabad District; On-site; INR 250,000 - 420,000; Full time

Job summary

Hdfc Bank is seeking a Personal Banker in Retail Branch Banking to acquire new customers and deepen relationships within the Classic portfolio. You will drive cross-selling while delivering exceptional service and maintaining CRM records.

Responsibilities include managing the portfolio, promoting savings and other products, and ensuring timely account openings with proper documentation and KYC adherence.

Qualifications

• Graduation is required; Post-graduation preferred.
• NISM V-A Certification, IRDA Certification, GI Certification preferred.
• Strong sales and relationship-building abilities.
• Good knowledge of banking products and processes.
• Experience in retail banking operations is a plus.

Responsibilities

• Drive sales and ensure completion of sales targets.
• Manage Classic portfolio and deepen customer relationships.
• Capture and update customer interactions in CRM; cross-sell products.
• Deliver quality customer service and resolve issues within TAT.
• Support operations: account opening, KYC compliance, and documentation.

Skills

Sales skills

Banking product knowledge

Communication

Planning

Organizing

Education

Graduation

Postgrad preferred

Job description

Job Title

Personal Banker

Business Unit

Retail Branch Banking

Reporting To

Branch Head

Job Function and Role Type

Sales - Retail Banking

Version No

Job Purpose

Manage Classic portfolio by acquiring new customers, deepening relationships through cross-selling, and retaining customers by delivering exceptional service. Aim to become the primary banker for Classic relationships and maximize wallet share.

Key Responsibilities

Sales

Ensure Sales responsibilities are completed.

Managing Classic Portfolio

Manage benchmark customer numbers in the portfolio.

Group customers with family members for enhanced relationships.

Achieve income-generating product benchmarks.

Enhance customer group profitability and wallet size.

Update CRM with detailed customer interactions.

Customer Services

Deliver quality customer service and resolve complaints within TAT.

Promote direct banking channels and assist customers.

Ensure timely account opening and customer communication.

Operations

Maintain daily sales reports.

Ensure quality acquisition of savings and current accounts.

Cross-sell products like Demat, Bill Pay, and Advisory.

Monitor large account movements and prevent attrition.

Promote third‑party products like MF, Insurance, and Bonds.

Ensure error‑free documentation for account opening and instructions.

Adhere to KYC norms and maintain 5‑S standards.

Manage locker operations and standing instructions.

Update CRM for asset leads and weed‑out database.

Education:

Graduation required; Post‑graduation preferred.

Certifications:

NISM V-A Certification, IRDA Certification, GI Certification.

Key Competencies

Sales and influencing skills, banking product knowledge, planning and organizing, communication, knowledge of competition.

Major Stakeholders

Customers, Branch Banking Team, Operations, Insurance CAM, MF Fund Houses, HSL Personnel.

Required Skills

Refer to the Job Description