RBB-Personal Banker Classic

Hdfc Bank; Shillong; On-site; INR 260,000 - 420,000; Full time

Job summary

HDFC Bank Personal Banker role in Retail Branch Banking focuses on acquiring customers, deepening relationships, and delivering exceptional service. The goal is to become the primary banker for Classic relationships and maximize wallet share.

Responsibilities span sales execution, managing the Classic portfolio, CRM updates, timely account openings, and cross-selling Demat, Bill Pay, MF, Insurance and Bonds while maintaining strict KYC and documentation standards.

Qualifications

• Graduation required; Post-graduation preferred.
• Strong sales and customer service orientation.
• Experience in retail banking and cross-selling desirable.

Responsibilities

• Drive sales to acquire new customers and cross-sell products.
• Manage Classic Portfolio and maximize wallet share.
• Deliver quality customer service and resolve complaints within TAT.
• Ensure compliant documentation and adherence to KYC norms.

Skills

Sales

Cross-selling

Customer service

CRM

KYC

Education

Graduation

Post-graduation preferred

Tools

CRM software

MS Office

Job description

Job Title

Personal Banker

Business Unit

Retail Branch Banking

Reporting To

Branch Head

Job Function and Role Type

Sales - Retail Banking

Job Purpose

Manage Classic portfolio by acquiring new customers, deepening relationships through cross-selling, and retaining customers by delivering exceptional service. Aim to become the primary banker for Classic relationships and maximize wallet share.

Key Responsibilities

Sales

• Ensure Sales responsibilities are completed.

Managing Classic Portfolio

• Manage benchmark customer numbers in the portfolio.
• Group customers with family members for enhanced relationships.
• Achieve income-generating product benchmarks.
• Enhance customer group profitability and wallet size.
• Update CRM with detailed customer interactions.

Customer Services

• Deliver quality customer service and resolve complaints within TAT.
• Promote direct banking channels and assist customers.
• Ensure timely account opening and customer communication.

Operations

• Maintain daily sales reports.
• Ensure quality acquisition of savings and current accounts.
• Cross-sell products like Demat, Bill Pay, and Advisory.
• Monitor large account movements and prevent attrition.
• Promote third-party products like MF, Insurance, and Bonds.
• Ensure error-free documentation for account opening and instructions.
• Adhere to KYC norms and maintain 5-S standards.
• Manage locker operations and standing instructions.
• Update CRM for asset leads and weed-out database.

Education:

Graduation required; Post-graduation preferred.

Certifications:

NISM V-A Certification, IRDA Certification, GI Certification.