Product Marketing Specialist

Anrgi Tech Private Limited; Thane; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Anrgi Tech Private Limited is looking for a skilled Product Marketer to join their team in Thane, Maharashtra. The role involves developing product positioning, creating marketing materials, and conducting market research to enhance product visibility.

The ideal candidate will have 3-6 years of experience in healthcare marketing and strong communication skills. A background in MBA or Healthcare is preferred. Anrgi Tech values diversity and is an equal opportunity employer.

Qualifications

• 3–6 years of experience in product marketing, PMT, healthcare marketing, or medical devices.
• Strong understanding of healthcare/medical communication.
• Excellent presentation and communication skills.

Responsibilities

• Develop product positioning, messaging, and launch strategies.
• Create scientific and marketing communication for products.
• Support product launches and training programs.

Skills

Product marketing

Healthcare marketing

Communication skills

Market research

Education

MBA or Pharma/Healthcare background

Job description

• Developproductpositioning,messaging,andlaunchstrategies
• Developproductpositioning,messaging,andlaunchstrategies
• Createscientificandmarketingcommunicationforproducts
• Builddoctor-facing,consumer-facing,andsalesenablementmaterials
• Conductcompetitoranalysisandmarketresearch
• Coordinatewithsales,medical,product,andmarketingteams
• Supportproductlaunches,trainingprograms,andGTMinitiatives
• Planandcoordinateparticipationinconferences,CMEs,medicalevents,andindustry activations
• Developmarketingandscientificcommunicationmaterialsforconferences,doctor engagementprograms,andevents
• WorkcloselywithKOLs,doctors,andmedicalstakeholdersforbrandandproduct visibilityinitiatives
• Supportexecutionofon-groundanddigitalmedicalmarketinginitiativestostrengthen productadoptionandawareness

Requirements

3–6yearsofexperienceinproductmarketing,PMT,healthcaremarketing,ormedicaldevices

Strongunderstandingofhealthcare/medicalcommunication

Excellentpresentationandcommunicationskills

Experienceworkingwithdoctorsorhealthcareecosystemspreferred

MBA/Pharma/Healthcarebackgroundpreferred

ANRGI TECH Pvt. Ltd. is an Equal Opportunity Employer and does not discriminate on the basis of race or ethnicity, religion, sex, national origin, age, veteran disability or genetic information or any other reason prohibited by law in employment.