Product Marketing Specialist

Elora Solutions Pty; Chennai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Elora Solutions Pty is seeking a results-driven professional to lead growth with strategic accounts across our industrial software solutions, PLC, and MES platforms. You will work closely with sales, marketing, service and projects to identify customer pain points and deliver compelling demonstrations.

The role requires collaboration, strong communication, and an entrepreneurial mindset to expand our global market presence and ensure customer satisfaction through integrated solutions.

Qualifications

• 4-6 years of experience in handling Industrial software solutions, PLC, Vision cameras, MES, Industry 4.0.
• Proficient communication and presentation skills.

Responsibilities

• Focus on key strategic accounts and drive business growth with Sales, Marketing, Service and Projects.
• Identify customer pain areas with internal stakeholders and conduct Walk the Line at customer sites.
• Conduct product demonstrations to address customer pain areas.
• Integrate products with customer ecosystem as part of demonstrations.
• Reach an agreement with key stakeholders of potential customers.
• Handover the business case to product sales through CRM.

Skills

Stakeholder management

Walk the Line execution

Product demonstrations

Collaborative networking

Education

Engineering degree in Electronics/ Electrical/ Instrumentation/ Software/ IT

Tools

PLC

Vision cameras

MES

Job description

Role & responsibilities:

• Focus on key strategic accounts and drive business growth for Company in close coordination with sales, marketing, service and projects
• Identify customer pain areas in collaboration with internal stake holders and conduct Walk the Line at customer sites
• Conduct product demonstrations to address customer pain areas
• Integrate products with customer Eco-system as part of the demonstration
• Reach an agreement with key stakeholders of potential customer
• Handover the business case to product sales through CRM

Experience requirements

4-6 years of experience in handling Industrial software solutions, PLC, Vision cameras, MES, Industry 4.0

Knowledge and educational requirement:

Engineering degree from the field of Electronics/ Electrical/ Instrumentation/Software and Information Technology.

Proficient Communication and presentation skills is must.

We are looking for a topflight candidate who is

Collaborative:

You are collaborative in approach and believe in developing strong networks for personal as well business development. You facilitate collaboration within the team to meet common goals. You are good at conflict management.

Open Minded:

You are global minded. You have a clear view of the market trends and are quick to align your strategy to meet these needs. You welcome new perspectives and like to adapt to ideas, which have merit.

Resourceful:

You believe that there is always a better way. You are proactive in approach to the new ways of selling and reaching the customers. You have a strong knowledge of Industry segments.

Entrepreneurial:

You are business and result oriented and have a clear vision and ability to achieve results from action plans derived from strong understanding of the industry and territory. You think strategically to support your decisions. You maintain a high focus on customer satisfaction as a key factor for business growth.