Sales & Marketing Executive - Process Automation

Shashwath Solution; Dadri; On-site; INR 500,000 - 900,000; Full time

Benefits offered by this job

Performance-based incentives

Exposure to cutting-edge automation

Travel allowances for client visits

Learning opportunities in Industry 4.0

Job summary

Shashwath Solution invites a Marketing and Sales Executive to drive growth in automation solutions including PLCs, SCADA, and IoT platforms. You will generate leads, set up meetings, deliver presentations, and close sales while aligning with technical teams to tailor solutions.

The role requires 1–3 years in automation or industrial marketing, with willingness to travel regionally and nationally. MBA in Marketing is a plus but not mandatory.

Qualifications

• Bachelor's degree in engineering or marketing or related field.
• 1–3 years of experience in automation, industrial sales, or B2B marketing.
• MBA (Marketing) is a plus but not mandatory.

Responsibilities

• Drive lead generation, client acquisition and promotional activities for automation solutions (PLC, SCADA, HMI, IoT).
• Travel extensively as per business needs.
• Identify and pursue new business opportunities in manufacturing and other industrial sectors.
• Generate leads, set up meetings, present, and close sales for automation products/services.
• Coordinate with technical teams to offer customized solutions.
• Plan and execute marketing campaigns across digital and offline channels.
• Create brochures, social content, and product decks for industrial clients.
• Build relationships with decision-makers (plant heads, production managers).
• Attend industry expos, trade fairs, and seminars to represent the brand.
• Monitor competitors and pricing trends to optimize strategy.

Skills

Industrial sales

Lead generation

B2B marketing

Negotiation skills

Presentation skills

CRM basics

Digital marketing

Independent worker

Education

Bachelor's degree in engineering/marketing

Tools

CRM tools

Job description

Were looking for a go-getter who understands both technical sales and customer behaviour. As a Marketing and Sales Executive, youll be driving lead generation, client acquisition, and promotional activities for automation solutions like PLCs, SCADA, HMIs, and IoT platforms.

Key Responsibilities:

• Willingness to travel extensively as per business needs
• Identify and pursue new business opportunities in manufacturing, CPG, food processing, and other industrial sectors.
• Generate leads, set up meetings, deliver presentations, and close sales for automation products and services.
• Understand client requirements and work closely with technical teams to offer customized solutions.
• Plan and execute marketing campaigns across digital and offline channels.
• Create content for brochures, social media, and product decks tailored to industrial clients.
• Build and manage relationships with key decision-makers (plant heads, production managers, etc.).
• Attend industry expos, trade fairs, and technical seminars to represent the brand.
• Monitor competitors, pricing trends, and customer feedback to optimize sales strategy.
• Must be open to local, regional, and occasional national travel to visit client sites, attend meetings, provide technical support, and participate in exhibitions or trade shows.

Qualifications:

• Bachelors degree in engineering, or Marketing, or related field
• 1-3 years of experience in automation, industrial sales, or B2B marketing
• MBA (Marketing) is a plus but not mandatory

Perks:

• Performance-based incentives
• Exposure to cutting-edge automation projects
• Travel allowances for client visits
• Learning opportunities in Industry 4.0 tech

Required Skills:

• Strong knowledge of Industrial Automation (PLC, SCADA, HMI, Sensors, IoT)
• Excellent communication, negotiation, and presentation skills
• Experience in B2B sales or industrial marketing
• Basic understanding of CRM tools, digital marketing, and lead nurturing
• Ability to work independently and hit monthly/quarterly targets

Mandatory Key Skills

PLC,SCADA,Industrial Automation,HMI,Sensors,IoT,lead generation,client acquisition,B2B sales*,industrial marketing