Product Manager - Oncology

Eris; Mumbai; On-site; INR 1,800,000 - 2,400,000; Full time

Job summary

Eris is seeking a senior marketing leader in Mumbai to own the annual brand plans, positioning, budgets, and lifecycle strategies for its innovative portfolio. You will develop hospital and account-level adoption plans, engaging key oncologists, hospital admins, and procurement teams, while tracking performance and iterating campaigns.

The role requires strong analytical, communication, project-management and cross-functional leadership skills, with readiness to travel 6–8 days across the

Qualifications

• MBA in marketing/operations with life sciences background.
• Proven ability to translate brand strategy into field execution.
• Strong analytical, communication, project-management and cross-functional leadership skills.

Responsibilities

• Own annual brand plans, positioning and budgets for Eris portfolio.
• Develop hospital/account level adoption plans with stakeholder mapping.
• Create and drive campaigns, scientific inputs and promotional materials; enable field teams.

Skills

Brand strategy

Cross-functional leadership

Analytical skills

Communication

Project management

Education

MBA in Marketing/Operations (Life Sciences)

Job description

Scope of work:

• Portfolio and brand strategy: Own annual brand plans, positioning, budgets, forecasts and lifecycle strategy for the Eris innovative portfolio and additional allocated brands
• Develop hospital / account level adoption plan covering account mapping, key-centre prioritization, stakeholder engagement and utilization tracking.
• Sales-force enablement: Develop campaigns, scientific inputs, promotional materials and training; drive execution through regular field engagement.
• KOL and stakeholder engagement: Build relationships with oncologists, hospital administrators, purchase teams and other relevant institutional stakeholders.
• Performance management: Track prescriptions, sales, market share, account activation and campaign effectiveness; identify gaps and lead corrective actions.
• Close collaboration with cross functional teams for successful execution and positive patient impact
• Must be open to 6-8 days of travel across the country

Must haves:

• MBA in marketing / operations with a life sciences / healthcare background atleast till bachelors
• Strong record of developing brand strategy and translating it into effective field execution.
• Strong analytical, communication, project-management and cross-functional leadership skills