Product Specialty Manager

Torrent Diagnostics Ltd; Navi Mumbai, Mumbai; Sur place; INR 900 000 - 1 500 000; Plein temps

Résumé du poste

Torrent Diagnostics Ltd. is seeking a Brand Manager to lead end-to-end brand management, develop robust plans, and drive market share growth. The role requires field insights, strong communication, and cross-functional collaboration across Sales, Medical and Lab Ops teams.

Experience in diagnostics or oncology brands is a plus and the candidate should be able to work independently with a strong analytical mindset.

Qualifications

• 4-6 yrs prior work experience in a similar role.
• PG or graduate in business management or life sciences.

Responsabilités

• End-to-end brand management of assigned portfolio to drive market share growth, profitability.
• Develop & execute robust brand plans ensuring successful pre-launch, launch & post-launch execution.
• Identify key market issues and opportunities & design strategic, tactical plans to maximize business impact.
• Monitor sales performance, market share trends, and competitive landscape to generate actionable insights.
• Conduct regular field work to gain therapy insights, customer feedback & competitive intelligence.
• Train field force through weekly meetings to strengthen product knowledge.
• Drive impactful brand communication through multi-channel marketing including digital marketing initiatives.
• Plan and manage conferences, promotional campaigns, and scientific engagements to enhance brand visibility.
• Ensure effective management of marketing initiatives within budget and timelines to deliver optimal ROI.
• Cross-functional collaboration with Sales, Medical & Lab Ops stakeholders.
• Demonstrate strong interpersonal, communication & stakeholder management skills to influence outcomes.
• Ability to work independently.

Connaissances

MS Excel

PowerPoint

Formation

PG or Graduates in business management or life sciences

Description du poste

Role & responsibilities

• End-to-end brand management of assigned portfolio to drive market share growth, profitability
• Develop & execute robust brand plans ensuring successful pre-launch, launch & post-launch execution
• Identify key market issues and opportunities & design strategic, tactical plans to maximize business impact
• Monitor sales performance, market share trends, and competitive landscape to generate actionable insights
• Conduct regular field work to gain therapy insights, customer feedback & competitive intelligence
• Train field force through weekly meetings to strengthen product knowledge
• Drive impactful brand communication through multi-channel marketing including digital marketing initiatives
• Plan and manage conferences, promotional campaigns, and scientific engagements to enhance brand visibility
• Ensure effective management of marketing initiatives within budget and timelines to deliver optimal ROI
• Cross-functional collaboration with Sales, Medical & Lab Ops stakeholders
• MS Excel & PowerPoint skills for data analysis, reporting & impactful presentations
• Demonstrate strong interpersonal, communication & stakeholder management skills to influence outcomes
• Ability to work independently
• 4-6 yrs prior work experience in similar role
• PG or Graduates in business management or life sciences

Preferred candidate profile

Preference for candidates with Oncology Pharma, Specialty Diagnostics experience