Product Manager - Mumbai - GI Prospera

Abbott; Mumbai; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Abbott in Mumbai is seeking an experienced Marketing Manager to lead brand management for designated pharmaceutical brands. You will analyze market conditions, forecast sales and market share, and independently manage brand strategies to achieve top-line targets.

The role demands strategic thinking, collaboration with Medical, Training, Promo, Supply Chain and Finance teams, and the ability to influence stakeholders.

Qualifications

• Graduate in Science or Pharmacy with MBA/PGDBA in Sales and Marketing.
• Pharmaceutical product management experience of 2 years (preferably in MNC) as brand manager.
• Exposure to managing Key Accounts / dealing with Key Opinion Leaders.
• Additional exposure of sales preferred.
• Excellent communication skills and cross-functional coordination.
• Ability to influence, lead and develop team.
• Strong analytical, strategic thinking and problem-solving abilities.
• Time management and multi-tasking skills.
• Planning and organizing skills for short term and long term.

Responsibilities

• Achieve top-line, market share and bottom-line targets for the brands assigned.
• Analyze market conditions and forecast sales and market share.
• Independently handle brand management responsibility for allocated brands.
• Monitor ROI on brand strategies.
• Monitor competitor activities.
• Undertake feasibility analysis/ market research for new opportunities.
• Conduct research to analyze customer behavior and design strategies accordingly.
• Evaluate opportunities to increase PC for the brands.
• Develop and implement marketing strategies for brands owned to achieve desired goals.
• Effectively sell the strategies to internal customers and ensure effective implementation of designed strategies
• Ensure quality and timely delivery of inputs to field force.
• Maintain advertising budgets within targets.
• Undertake fieldwork to capture insights.
• Effective coordination with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.
• Conduct CSM and other sales meetings.

Skills

Strategic thinking

Analytical skills

Learning attitude

Excellent communication skills

Cross functional coordination

Creativity & drive for results

Influence & leadership

Problem solving & decision making

Time management & multitasking

Planning & organizing

Education

Graduate in Science / Pharmacy

MBA/PGDBA in Sales & Marketing

Job description

Desirable qualifications:

• Graduate in Science / Pharmacy.
• MBA/PGDBA in Sales and Marketing

Experience (minimum)

• Pharmaceutical product Management experience of 2 years (preferably in MNC) as brand manager
• Additional exposure of sales preferred
• Exposure to managing Key Accounts / dealing with Key Opinion Leaders

Critical attributes / qualities

• Strategic thinking
• Analytical skills
• Learning attitude
• Functional & Technical Knowledge on therapy areas owned and other therapies in the division.
• Excellent Communication Skills.
• Cross functional co-ordination.
• Demonstrates creativity, innovation and drive for results.
• Ability to influence, lead and develop team.
• Problem solving and decision making skills
• Time management and multi tasking skills
• Planning and organizing skills for short term and long term.

Brief Job Description

• Achieve top-line, market share and bottom-line targets for the brands assigned
• Analyze market conditions and forecast sales and market share.
• Independently handle brand management responsibility for allocated brands.
• Monitor ROI on brand strategies.
• Monitor competitor activities.
• Undertake feasibility analysis/ market research for new opportunities.
• Conduct research to analyze customer behavior and design strategies accordingly.
• Evaluate opportunities to increase PC for the brands.
• Develop and implement marketing strategies for brands owned to achieve desired goals.
• Effectively sell the strategies to internal customers and ensure effective implementation of designed strategies
• Ensure quality and timely delivery of inputs to field force.
• Maintain advertising budgets within targets.
• Undertake fieldwork to capture insights.
• Effective coordination with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.
• Conduct CSM and other sales meetings.

Reporting Authority

Marketing Manager