Performance Marketing Specialist

INDIAN SCHOOL OF BUSINESS MANAGEMENT AND ADMINISTRATION; Vasai-Virar; On-site; INR 600,000 - 1,200,000; Full time

Job summary

INDIAN SCHOOL OF BUSINESS MANAGEMENT AND ADMINISTRATION invites a Performance Marketing Specialist to lead paid campaigns in Vasai-Virar, Maharashtra. You will manage Google Ads and Meta Ads, optimize budgets, and drive quality leads with measurable ROI.

Ideal candidates have 2–5 years in performance marketing, hands-on experience with Google Ads, Meta Ads, and Google Analytics, and a strong analytical mindset. Join a dynamic team focused on results and growth.

Qualifications

• Graduate in Marketing or related field.
• 2–5 years' experience in performance marketing.
• Hands-on with Google Ads, Meta Ads, and Google Analytics.
• Strong analytical skills and target-oriented approach.

Responsibilities

• Plan and manage Google Ads and Meta Ads campaigns.
• Generate quality leads through paid marketing campaigns.
• Monitor CPL, ROI, and conversions.
• Prepare campaign reports and analytics.
• Optimize campaigns and landing pages.

Skills

Google Ads

Meta Ads

Google Analytics

Lead generation

Campaign optimization

A/B testing

Analytics

Education

Bachelor's degree in Marketing

Job description

Urgent Hiring for Performance Marketing Specialist

7880171907

[e-mail]

Key Responsibilities:

• Plan and manage Google Ads and Meta Ads campaigns.
• Generate quality leads through paid marketing campaigns.
• Monitor campaign performance, CPL, ROI, and conversions.
• Optimize ad campaigns to improve lead quality and reduce costs.
• Conduct audience research, keyword research, and A/B testing.
• Prepare campaign performance reports and analytics.
• Manage remarketing campaigns and landing page optimization.

Requirements:

• Graduate in Marketing or a related field.
• 2–5 years of experience in performance marketing.
• Hands-on experience with Google Ads, Meta Ads, and Google Analytics.
• Strong understanding of lead generation and campaign optimization.
• Good analytical skills and a target-oriented approach.